What Publisher Revenue Leaders Need To Get Right Heading In 2026
As we head toward 2026, pubs must double down on what makes publisher revenue operators successful, while also adapting to what we see coming around the corner.
Read MoreEverything about:
Programmatic
Jason White on Why Publishers Must Start Thinking Like Marketers in 2026
As AI reshapes discovery and traffic becomes harder to predict, publishers need a new operating mindset. Mula CEO Jason White discusses why thinking like a marketer—and measuring success through metrics like RPS—will help publishers win in 2026.
Read More
The Best Of This Year’s Sell Side Summits: Three Takeaways Publishers Need To Know
In 2025, AdMonsters transformed our Publisher Forum into the Sell Side Summit. But we still covered the highs and lows of the digital publishing business. Here’s a recap of the lessons we learned.
Read More
Navigating The Programmatic Minefield: AdTech’s Shift From Keywords To Content Graphs
Discover why graph-based targeting is breaking down and how agentic AI, AdCP, and real-time contextual intelligence are reshaping the future of advertising.
Read More
California Dreamin’ Of Privacy: What The Opt Me Out Act Means For Publishers
California’s new Opt Me Out Act ushers in a one-click, browser-level opt-out that will reshape how publishers monetize audiences and manage data.
Read More
Trust Is the New Publisher Playbook — And the 2026 Advantage
As discovery shifts toward AI and platform traffic becomes less dependable, trust and diversified revenue give publishers an edge. Mediavine’s Amanda Martin explains how to plan for 2026.
Read More
What The Programmatic Industry Should Expect In A Changing Google Ecosystem
For over a decade, Google has been the gravitational center of programmatic advertising, dominating search, ad serving, analytics and measurement. But recent DOJ court rulings mark the end of Google’s unchallenged dominance.
Read More
The Programmatic Pub Tech Partnership That Paid Off
How Hearst Newspapers and Aditude modernized ad ops, unified data, accelerated decisions, and turned collaboration into revenue results.
Read More
adops.com Expands GAM360 Access to Spanish-Speaking Latin America as GCPP Platform Reseller
Spanish-speaking Latin American publishers now have a path to GAM360 through adops.com’s GCPP reseller partnership, pairing enterprise platform access with strategic, bilingual ad operations support.
Read More
Direct Isn’t Dead: Tribune’s Kelsey Smith on Reclaiming Relationships in Ad Ops — and Using AI to Do It
Kelsey Smith of Tribune Publishing shares how her team is refocusing on direct sales relationships — and using AI to streamline workflows and free up time for strategy.
Read More