The AdMonsters Team


Bill Amstutz: Publisher

Bill is responsible for the management and strategic direction of the AdMonsters brand. A 25-year veteran of media operations and brand management, Bill creates innovative approaches to content strategy, sales management and audience marketing. Prior to AdMonsters, he was VP and General Manager of the NewBay Music group where he oversaw a portfolio of magazine media brands aimed at musicians, primarily guitarists. He successfully led the integration of the Guitar Player and Guitar World brands post-acquisition, and steered them into a period of sustained digital growth.  Before NewBay, Bill was SVP of Operations at CMP Media (aka United Business Media) where he led all mission-critical operations including Digital Ad Operations. Bill has a BS in Printing Management from the Rochester Institute of Technology and a Masters of Arts in Business from the California Institute of Integral Studies.


Rob Beeler: Advisory Board Chairman

Rob Beeler is a longtime Monster, having served as Chairman and before that, AdMonsters Editor in Chief.  Rob brings 20+ years of digital media and ad tech experience and currently also runs Beeler.Tech. He began his career at Advance Local  where he became head of ad operations and worked there for 10 years. He continues to be a lead force behind AdMonsters, 12 years and counting. Rob provides guidance to the industry through training, consulting, events and research. He’s known as one of the most connected and influential people in the area of ad operations.

Follow Rob on Twitter: @rbeeler

Tameka Kee: Head of Content Strategy

As Head of Content at AdMonsters, she helps guide the editorial strategy for, as well the company’s roster of industry-leading, community-focused events.

A former journalist and analyst, she has a deep understanding of how advertising and technology converge to influence how people think, dream and spend. She’s leveraged that insight to help companies in the ad industry tell their stories across a variety of platforms.

Over the past decade, Tameka has produced dozens of live experiences, from conferences and workshops for publicly-traded companies, to international trade shows with 10,000+ attendees.

Clients, partners and projects have included eMarketer, Magnite, The Seller Forum and Digiday in the U.S., Mobile World Congress in Barcelona, and Advertising Week LATAM in Mexico City.

Follow Tameka on Twitter: @geekychic

Lynne d Johnson: Senior Editor

Lynne d Johnson

As Senior Editor for AdMonsters, Lynne d Johnson helps create many of AdMonsters’ regular touchstones with our community, such as our weekly newsletter, The Wrapper, and social media voice. She also creates much of the content on and helps to program our events with relevant content and speakers from within the community.

Prior to joining AdMonsters, Lynne was Director of Digital and Social Media at Waggener Edstrom, a Senior Social Media Strategist at R/GA, SVP, Social Media for the Advertising Research Foundation, Senior Editor & Community Director for, and General Manager, New Media for VIBE, SPIN, and VIBE Vixen.

She’s also a sought after speaker and has presented keynotes and moderated panels around the world at conferences like PRSA Digital Impact, SXSW Interactive, AdTech, Web 2.0, WebVisions, Web Directions Sydney, Future of Web Apps, BlogHer Biz, Lesbians Who Tech, and more

Follow Lynne on Twitter: @lynneluvah


Justin Loresco: Senior Director of Sales & Marketing

As Director of Business Development for AdMonsters, Justin Loresco is responsible for the community development and monetization of their global conferences and media property.

For over the past decade, Justin has amassed extensive experience in digital having been the Marketing Strategist and Sales Manager for iMedia Communications, Account Director at Crisp Branding Agency and as a Senior Advisor for Tapit! Media Group prior to their acquisition.  He majored in Sociology at the University of California at Irvine and graduated with departmental honors.  A devoted family man, Justin enjoys spending his time with his loving wife Mary and two beautiful children Lani and Makai.

Jonathan Toback: Director of Strategic Partnerships

Jonathan is a knowledgeable sales executive with nearly two decades of experience serving clients in the digital media space.

Based in the NYC metro area, Jonathan’s clients at AdMonsters are primarily our East Coast and internationally-based companies. He loves to listen to and work with his clients to create custom programs and packages to meet their business objectives.

Before joining the AdMonsters team, Jonathan held senior sales roles at Ad Age, Future, Time Inc. and Meredith.



Kitty Gunther: Director of Events

Kitty Gunther is AdMonsters live event maestro. In her role as Director of Events,  she is responsible for creating the signature AdMonsters event experience that  attendees rave about. From large logistics to the tiniest details, Kitty ensures that every attendee has a smooth, enjoyable and valuable experience at AdMonsters events.

Kitty is proudly AdMonsters’ first employee! She’s planned and executed 50 Publisher Forums and 11 Ops conferences, and has taken AdMonsters to more than 35 different cities and 5 countries!

Carrie Brown Albanese: Director of Marketing

Carrie is AdMonsters’ Director of Marketing, working alongside the team to communicate news, events and happenings to the Ad Ops and Rev Tech community. She joined AdMonsters in 2015.

Carrie has 15 years of experience working for a variety of event and media companies, including Etsy, Scratch Music Group, Tough Mudder, Event Marketer and more.

She’s a communicator who is passionate about creating compelling live events that foster community and connections.