Search results for apachesolr_search/ad technology. viewable impressions

AdMonsters   Employers: Looking for top talent? Reach top ad operations and advertising technology professionals with the AdMonsters Job Board. Post Job Looking for your next career move? View #AdOpsJobs in AdMonsters’ Job Center Premium Jobs Ad Operations Specialist BuySellAds - Remote Optimization Manager PebblePost - San Francisco, CA Media…

Let’s Take This Inside: The State of Programmatic In-Housing

We were told brands were going to displace agencies and undertake programmatic media buying on their own. It didn't happen according to the schedule many had predicted. But it's happening now. Mike Hans of Forge Group catches us up on where we've been, and what's changing today.

Minding Your Demand Partners: Take Our Partner Evaluation/Ad Quality Survey

Publishers have so many demand partners to work with today... which can be challenging when you need to track down the source of redirects, bad creative, low fill, and other indicators of poor quality. How do you decide which of your partners can stay, and which need to be cut…

ADM-NL-20180322-AdMonsters Weekly

AdMonsters March 22, 2018   Are You Ready for the Transparency Blockchain Promises? Blockchain promises a level of transparency the ad industry needs in order to clean up the supply chain. But it could disclose fees in a way that could hurt the business of some of those companies along…

Are You Ready for the Transparency Blockchain Promises?

Blockchain promises a level of transparency the ad industry needs in order to clean up the supply chain. But it could disclose fees in a way that could hurt the business of some of those companies along the supply chain, even legit ones. Brian LaRue asks how much transparency is…

ADM-NL-20180315-AdMonsters Weekly

AdMonsters March 15, 2018   The Next Stage of Social Strategy: A Q&A With Claudia Page of Dailymotion (Part 1) Facebook's algorithm changes (and public statements) have publishers scrambling to retool the way the platform fits with their business strategy. But let's not panic yet: Claudia Page, Dailymotion's VP, Product…

ADM-NL-20180304-Jobs

AdMonsters   Looking for your next career move? View #AdOpsJobs in AdMonsters’ Job Center Premium Jobs Technical Account Analyst STAQ - New York, NY   Media Strategist Gamut / Cox Media Group – New York City, NY   Ad Ops Strategist, Trading & Optimization Gamut / Cox Media Group – New York City, NY…

AdMonsters Webinar: Future-Proof Your Rate Card (Video)

Did you miss our webinar this week, featuring experts from Condé Nast, The Boston Globe, DMW Media Works and our sponsor FatTail talking about creating the rate card for today's needs? Never make the mistake of missing another! But you can re-watch the whole thing at your convenience, right here.

ADM-NL-20180225-Jobs

AdMonsters Looking for your next career move? View #AdOpsJobs in AdMonsters’ Job Center Premium Jobs Technical Account Analyst STAQ - New York, NY Media Strategist Gamut / Cox Media Group – New York City, NY Ad Ops Strategist, Trading & Optimization Gamut / Cox Media Group – New York City, NY Digital Ad Ops…

Where Identity Meets Reality

At the upcoming Publisher Forum in Huntington Beach, Brandon Seltenrich of CBS Interactive will tell us about how the shift toward identity marketing is advantageous to publishers--and to their users. Brandon shares some thoughts in this Q&A: "My core competency is delivering great content to our users, not maintaining ad…