🌯 LA Times Woes Signal It’s Time to Reinvent the Newsroom

The news business is on the ropes in general, but what’s been happening lately at The Los Angeles Times is particularly grim. How are publishers responding to all of this instability and disruption?

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🌯 Did Publishers Waste Time Playing in the Privacy Sandbox?

Now that Google hit pause on its grand plan to kill third-party cookies in Chrome, publishers can breathe a sigh of relief (for now). But was the time spent testing the Privacy Sandbox worth it?

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🌯 Ad Dollars and Google Antitrust Drama: 2024’s Banner Year, 2025’s Bumpy Ride

Digital ad revenue in the U.S. hit an all-time high of $259 billion in 2024—a 15% year-over-year surge and the fastest pace of growth since 2021. But was is the outlook for 2025?

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🌯 Tariff Timeout: Can Publishers Make the Most of the 90-Day Reprieve?

Trump's tariffs caused economic chaos, even after the 90 days pause, but working through change and economic uncertainty is nothing new for publishers.

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🌯 Can the EU Rein in Big Tech While Avoiding a Trade War?

The European Commission is set to issue fines against Apple and Meta for violating the DMA—its first levies under the law.

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Minority Report Podcast x AdMonsters: LiveIntent’s Kerel Cooper on the Importance of Diversity

We caught up with Kerel Cooper, Senior Vice President of Product Marketing at people-based martech company, LiveIntent and one half of the Minority Report Podcast, which highlights people of color, women & LGBTQ community within media, ad tech, advertising and marketing, to discuss the importance of diversity in leadership across…

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PubForum Wrap-Up: An Internet of Individuals

“Let’s not talk about users anymore,” commented WarnerMedia’s Amit Chaturvedi during his Tuesday morning Publisher Forum keynote on thriving during momentous shifts. “Let’s convert them to fans.” That may have seem like the kind of thing you’d say to pump up an audience development team, but revenue teams these days…

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PubForum Scottsdale: Collaboration. Consumer Focus. Content. Context.

The forecast for publishers sometimes looks grim—what with cookies disappearing, privacy regulations mounting and fear of header bidding and yield optimization going away—but Publisher Forum Scottsdale was where they got their gear to weather the storm. From keynotes to small group sessions to workshops, ad ops, rev ops and data…

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Thinking Strategically About Ad Revenue Seasonality

It's easy to get caught up in the day-to-day of ad ops, but having the right revenue data will help you to take a step back and plan for the right moments. When rev goes up in Q4 there's always the inclination to think things will continue to rise, but…

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Portal to Privacy: Complying With Regulations

Publishers are frantically preparing for the launch of the California Consumer Privacy Act on Jan. 1, 2020—and trying not to lose sleep over the looming EU ePrivacy Directive updates. But they're alone in that effort—programmatic intermediaries like 33Across have heard the data privacy call and are ensuring they not only complying with…

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