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security

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Through a Scanner Frequently: When Malvertisers Evade the Scanners

Earlier in 2017, savvy publishers and platforms started noticing a gnarly new breed of mobile redirects, one that’s particularly evasive to common-practice malware prevention methods. It’s a new page in the standard playbook malvertisers long ago developed to skirt around the watchdogs in the ad ecosystem, one that allows them…

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How Is Blockchain Digital Media’s Concern? A Conversation with Ken Brook of MetaX

It's becoming more common to hear industry folks suggest that blockchain holds certain keys for tightening up security in the ad ecosystem--providing verification and reducing fraudulent bot activity. Regardless, it's still common for other media types to respond, with at least a whiff of doubt, "What's blockchain gotta do with…

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Quality Climbs Up the Chain: A Conversation on Security and QA with The Media Trust’s Chris Olson

As the ultimate destination for advertising and interface for users, digital publishers have long borne the responsibility of preventing malvertising and other nasty business from sneaking through. However, quality control is imperative for all the players in the advertising chain – and in the last few years, exchanges and other…

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