With this blog post, I’d like to begin a series of posts on the technology and data-science that power modern display advertising (especially at Turn, where we’ve always been at the cutting-edge of innovation in this area). We will explore why the advances we’re making in the new field of computational advertising matter…
Read MoreDecember 9, 2010New York AdMonsters Network Ad Ops Forum Event News & UpdatesThis event is now Sold Out! You may still register but you will be placed on a waiting list. If a space becomes available it will be offered to those on the waiting list on a first come…
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We’re all familiar with content tagging; it’s a way to categorize content based on the topics it relates to. For example, this post uses tags such as semantic web, content, content tagging, metadata, ontology, semantic tagging. Using tags in this basic way helps optimize your site for search engines and…
Read MoreOnline Webcast: October 26, 2010 at 1pm EST.OverviewAs brand safety and verification services have taken off in the online advertising space, most networks are simply reacting to this change in how business is done. Others have seen that they can provide a competitive advantage, increase CPMs and help manage…
Read MoreOverviewFor many publisher Ad Operations leaders, 2009 was an unfortunate 'break' from managing growth in online advertising. Heading into the new year, there is a renewed - yet guarded - optimism that things will get back on track. It's time for Ad Operations professionals to be strategic and help set…
Read Moresee also: technology — agenda Webcast - Preparing Operations for The Future of Video: VAST & VPAID will be held at 12pm EST/9am PST Click here to signup now! Preparing Operations for The Future of Video: VAST & VPAID It's no secret that online video advertising is seen by both…
Read MoreAffiliate Organization Training Testimonials "A very realistic viewpoint of ad campaign management. Two very enthusiastic thumbs up!"-- Nick Pancorvo, MTV Networks"Well structured and efficient."-- Joanne Nagel, Microsoft "Extremely informative!"-- Arwa Saifee, Veoh Networks "It was a great day! Thank you!"-- Glenn Gillery II, Dow Jones & Co. "This was so…
Read MoreAdMonsters Publisher Forum US XXII will be held Mar 7–Mar 9, at the Hamilton Park Hotel & Conference Center in Morristown, New Jersey The cost of the event is $1200 and includes: 18 months access to the AdMonsters Publisher Forum mailing list Two nights' accommodation Sunday night reception & party…
Read Moresee also: sponsorship — agenda — Publisher Forum Overview Publisher Forum US XVII was held 2007-08-19 AdMonsters is the only professional association exclusively dedicated to online advertising operations and technology. AdMonsters bi-annual US Publisher Forums bring together 100 of the most senior leaders in online ad operations to address common…
Read MorePublisher Forum US XV" align="center" src="http://www.admonsters.org/images/admonsters/adm_cn-us-15_logo_withtext-200px.jpg"> see also: sponsorship — agenda Publisher Forum US XV was held , at the in Attendance - Sold Out Registration was limited to 100 members and we had representatives from 68 companies: A&E Television Networks, About.com, Alliance Atlantis Broadcasting Inc., Allrecipes.com, AOL-TimeWarner, Atom Entertainment,…
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