Publisher Forum US XV
August 20, 2006
Registration opens June 02, 2006
Registration ends July 14, 2006 at 12:00 am
Publisher Forum US XV” align=”center” src=”http://www.admonsters.org/images/admonsters/adm_cn-us-15_logo_withtext-200px.jpg”>
see also: sponsorship — agenda
Publisher Forum US XV was held , at the in
Attendance – Sold Out
Registration was limited to 100 members
and we had representatives from 68 companies: A&E Television Networks, About.com, Alliance Atlantis Broadcasting Inc., Allrecipes.com, AOL-TimeWarner, Atom Entertainment, AutoTrader.com, Babycenter.com, Bell Canada, Bizjournals, Boston.com, Can West Media Works, CarDomain Network, Classified Ventures (Cars.com), CNET Networks, CNN, CondeNet, Discovery.com, Dow Jones & Co. Inc., Edmunds, Electronic Arts / pogo.com, ESPN.com, Expedia, Fandango, Financial Times, Fox Interactive Media, Gannett, Homestore.com, Hoovers, IAC Partner Marketing, iVillage, Jumpstart Automotive Media, MaximOnline – Dennis Digital, McClatchy Interactive, Media General, Microsoft, Monster.com, MSN, MSNBC, MTV Networks, Napster, NBC Universal, New York Times Digital, NPR (National Public Radio), NY Daily News, Six Apart, Sports Illustrated, TechTarget, Terra Networks, The Globe and Mail, The Royal Gazette, The Weather Channel, TheLadders.com, Travel Ad Network, Travelocity, TripAdvisor, Turner Broadcasting, Turner Internet Technologies, USA Today, VideoEgg, Walt Disney Internet Group, Washingtonpost.Newsweek Interactive (WPNI), WeatherBug, WebMD, Yahoo! Canada .
AdMonsters XVI will be held in February 2007 in Stowe, Vermont. More information is available here.
Agenda
The conference format for AdMonsters XV will run three full days, beginning
with a Sunday evening reception and concluding on Wednesday about 4pm.
Conference proceedings are open to members only (i.e. closed to sponsors) unless specifically noted. All conference events will be held at the hotel unless otherwise noted.
Final Agenda
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Sunday, August 20 |
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| 6:30 – 8:30 PM | Welcome Reception — cocktails and substantial hors d’ oeuvres |
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Monday, August 21 |
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| 8:00 – 9:00 AM | Breakfast | |
| 9:00 – 9:30 AM | Welcome to AdMonsters & Introduction | |
| 9:30 – 10:00 AM | Attendee Introduction | |
| 10:00 – 11:00 AM | AdMonsters XV Keynote Presentation Doug Wintz AFTERSHOCKS IN MEDIA OPERATIONS The company-wide impact of media applications. The choice of any media application creates a ripple effect throughout an entire company. Whether it is related to contract management, ad serving or video, their adoption will bring global change to an organization. Media operations can be an active participant or a bystander. Actively managing this process is crucial in creating a positive outcome for your organization. |
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| 11:00 – 11:30 AM | Morning Break | |
| 11:30: 12:30 PM | Member Session – 3rd Party Data Integration | |
| 12:30 – 1:30 | Sponsor’s Lunch | |
| 1:30 – 2:15 PM | Breakout Session Workshop | |
| 2:15 – 3:15 PM | DoubleClick Platinum Sponsor Workshop | |
| 3:15 – 3:45 PM | Afternoon Break | |
| 3:45 – 4:15 PM | Platinum & Gold Sponsor Panel | |
| 4:30 – 5:00 PM | Platinum & Gold Sponsor Breakouts | |
| 6:30 – 8:30 PM | Sponsor Speed Dating Session | |
| 8:30 – 10:30 PM | Sponsor’s Dinner | |
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Tuesday, August 22 |
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| 7:30 – 8:30 AM |
Breakfast |
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| 8:30 – 9:15 AM | AdMonsters Group Business | |
| 9:15 – 10:00 AM |
Half-Group Session 1 |
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| 10:00 – 11:00 AM |
Half-Group Session 2 |
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| 11:00 – 11:30 AM | Morning Break | |
| 11:30 – 12:30 PM |
Half-Group Session 3 |
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| 12:30 | Lunch | |
| 1:15 – 6:00 PM |
Meet in Lobby for Offsite Activity |
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| 7:45 – 10:00 PM | Members’ Dinner | |
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Wednesday August 23 |
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| 8:00 – 9:00 AM | Breakfast | |
| 9:00 – 9:15 AM | AdMonsters Group Business | |
| 9:15 – 10:00 AM | Member Session – AdOps at a Network | |
| 10:15 – 11:00 AM | Small-Group Breakouts Track A: MRC & Data Auditing Track B: TBD Track C: Inventory & Yield Management Track D: Billing Process & Systems |
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| 11:00 – 11:30 PM | Break- Check Out of Hotel | |
| 11:30 – 12:15 PM | Small-Group Breakouts – AdServing Technologies | |
| 12:15 – 1:15 PM |
Lunch |
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| 1:15 – 2:15 PM |
Small-Group Breakouts |
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| 2:30 – 3:30 PM | Tying it All Together: Reporting in from Breakouts | |
| 3:30 – 4:00 PM | Wrap Up & Other AdMonsters Business | |
| 4:00 PM |
Conference Concludes |
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Conference proceedings are open to members only (i.e. closed to sponsors)
unless specifically noted. Details tbd.
Location and Travel
Please plan to arrive on site no later than 6pm on Sunday evening, and to depart the conference venue no earlier 5pm on Wednesday.