So I see you over at your big ol' holding company office on Madison Ave. thinking to yourself, "Why should I, important agency person, haul my ass to 82 Mercer on Oct. 4 for OPS? What's in it for me?"Really, the question you should be asking is, "What's not in…
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Before he speaks on diversifying media mix to boost video revenue at AdMonsters SE Asia on Aug. 2, we caught up with Steven Jones, Chief Strategy and Operations Officer for AdoTube, to get his thoughts on the biggest digital video challenges in Southeast Asia.What is the one thing you think…
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“There were too many advantages to ignore,” comments Aaron Jones, CTO of IDG Consumer and SMB, when explaining why the company embraced responsive design in rebranding and rebuilding two of the company’s most popular sites – PCWorld and Macworld. For one thing, unifying the back-end of those two sites –…
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Couldn't make it to OPS? Check out the event updates from AdMonsters OPS - all times Eastern. Thanks everyone for making it a great event!9:00 am -- Welcome to OPS! After a very creative opening and introduction from Bowen Dwelle and Matt O'Neill we are already feeling this isn't your…
Read MoreOverview One of the biggest and most potentially lucrative challenges that online publishers face is how to effectively manage and sell their most precious inventory. Challenges of visibility, inventory, and pricing have often resulted in sub-optimal inventory monetization. What can publishers do to create more visibility into their own inventory to…
Read MoreAffiliate Organization Training Testimonials "A very realistic viewpoint of ad campaign management. Two very enthusiastic thumbs up!"-- Nick Pancorvo, MTV Networks"Well structured and efficient."-- Joanne Nagel, Microsoft "Extremely informative!"-- Arwa Saifee, Veoh Networks "It was a great day! Thank you!"-- Glenn Gillery II, Dow Jones & Co. "This was so…
Read MorePublisher Forum US XV" align="center" src="http://www.admonsters.org/images/admonsters/adm_cn-us-15_logo_withtext-200px.jpg"> see also: sponsorship — agenda Publisher Forum US XV was held , at the in Attendance - Sold Out Registration was limited to 100 members and we had representatives from 68 companies: A&E Television Networks, About.com, Alliance Atlantis Broadcasting Inc., Allrecipes.com, AOL-TimeWarner, Atom Entertainment,…
Read Moresee also: sponsorship — agenda Publisher Forum US XIV was held , at the in Attendance - sold out We had 98 publisher representatives, from About.com, AccuWeather, Advance Internet, Allrecipes.com, AOL-TimeWarner, Ask Jeeves, AtomShockwave, AutoTrader.com, Bell Canada, BlackAmericaWeb.com, Boston.com, Classified Ventures (Cars.com), CNET Networks, CondeNet, Cox Newspapers, Inc., Discovery.com, Dow…
Read Moresee also: sponsorship — agenda AdMonsters XIII was held August 21-24, 2005, at the Le Meridien King Edward Hotel in Toronto, Canada. AdMonsters XIII member registration was sold out, with 85 attendees from 58 companies, including About.com, Advance Internet, Alliance Atlantis, AOL, AOL Canada, Ask Jeeves, AtomShockwave, AutoTrader.com, Bell Canada,…
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