Publisher Forum US XIV
February 26, 2006
Registration opens November 21, 2005
Registration ends January 28, 2006 at 12:00 am
see also: sponsorship — agenda
Publisher Forum US XIV was held , at the in
Attendance – sold out
We had 98 publisher representatives, from About.com, AccuWeather, Advance Internet, Allrecipes.com, AOL-TimeWarner, Ask Jeeves, AtomShockwave, AutoTrader.com, Bell Canada, BlackAmericaWeb.com, Boston.com, Classified Ventures (Cars.com), CNET Networks, CondeNet, Cox Newspapers, Inc., Discovery.com, Dow Jones, eBay, Edmunds, Electronic Arts / pogo.com, EW Scripps, ezboard, Inc., Facebook, Fox Interactive Media, Google, HamptonRoads.com and PilotOnline.com, Homestore.com, Hoovers, IGN Entertainment, Interactive Corp. (IAC), iVillage, Knight-Ridder Digital, Lexico (Dictionary.com), Monster.com, MSN, MSNBCi, MTV Networks, Napster, New York Times Digital, NOW Magazine, Shopping.com, Terra Networks, The Globe and Mail, The Weather Channel, The Weather Network, Tickle, TripAdvisor, Turner Broadcasting, Univision Online, USA Today, Viacom, Walt Disney Internet Group, Washingtonpost.Newsweek Interactive (WPNI), WeatherBug, WhitePages.com, Yahoo! Inc., and Ziff Davis Media.
Agenda
The conference format for AdMonsters XIV will run three full days, beginning
with a Sunday evening reception and concluding on Wednesday about 5pm.
Conference proceedings are open to members only (i.e. closed to sponsors) unless specifically noted.
Conference Agenda
All conference events will be held at the hotel.
| Sunday, February 26 | |
| 6:30 – 8:30 PM | Welcome Reception – Cocktails and Hors D’Oeuvres |
| Monday, February 27 | |
| 8:00 – 9:00 AM | Breakfast |
| 9:00 – 10:00 AM | Welcome & Chairman’s Introduction |
| 10:00 – 11:00 AM | Behavioral Targeting Nouri Dassi, Homestore.com |
| 11:00 – 11:30 AM | Morning Break |
| 11:30 – 12:30 PM | IAB AdEx & OARS Ben Reid, About.com & Jeremy Fain, IAB US |
| 12:30 – 1:30 PM | Lunch Table will be arranged by Industry Segment |
| 1:30 – 2:15 PM | AdOps System Team Organization, Roles, & Structure Jill Sly, Yahoo! |
| 2:15 – 3:15 PM | Platinum Sponsor Workshop Klipmart |
| 3:15 – 3:45 PM | Afternoon Break |
| 3:45 – 4:15 PM | Sponsor Round Table Session Platinum & Gold Sponsor Moderated Q&A |
| 4:30 – 5:00 PM | Sponsor Break Outs |
| 5:00 – 6:00 PM | Open Time |
| 6:00 – 8:00 PM | Sponsor Speed Dating Cocktails and Sponsor Introduction |
| 8:00 – 11:00 PM | Sponsors’ Dinner |
| Tuesday, February 28 | |
| 8:00 – 9:00 AM | Breakfast |
| 9:00 – 9:45 AM | Reporting & Data Warehousing Matt Goldstein, MTVi |
| 9:45 – 10:30 AM | Inventory, Yield Management, & Revenue Optimization Brady Seely, CNet Networks |
| 10:30 – 11:00 AM | Morning Break |
| 11:00 – 12:00 PM | Member Break Out Session |
| 12:00 – 12:15 PM | Depart for Offsite |
| 12:30 – 5:30 PM | Offsite Adventure |
| 7:30 PM | Meet in Lobby and depart for Dinner |
| 8:00 – 11:00 PM | Members’ Dinner |
| Wednesday, March 1 | |
| 8:00 – 9:00 AM | Breakfast |
| 9:00 – 9:30 AM | AdMonsters Group Business |
| 9:30 – 10:30 AM | AdOps System Intgegration & Workflow Gerri Vereen, AutoTrader.com |
| 10:30 – 11:00 AM | Morning Break You may want to check out during this break if you’re leaving today |
| 11:00 – 12:00 PM | Online Video Advertising Jeff Skaggs, iFilm |
| 12:00 – 1:00 PM | Lunch Tables Arranged by Topic |
| 1:00 – 2:00 PM | AdOps Process, Workflow, & Productivity Darrell Martin, MSN |
| 2:00 – 2:45 PM | Member Break Out Session #3 |
| 2:45 – 3:30 PM | Mebmer Break Out Session #4 |
| 3:30 – 4:00 PM | Afternoon Break |
| 4:00 – 5:00 PM | Wrap Up & Conclusion |
| 6:30 PM | Agency Day Welcome Cocktails |
Agency Day
AdMonsters Agency Day I will be held March 2, 2006 as an extension to AdMonsters XIV. We expect 15-20 operationally-focused agency people to join a similar number of our publisher members for a day of hands-on interactive discussions about ad operations and technology, AdMonsters-style.
Conference proceedings are open to members only (i.e. closed to sponsors)
unless specifically noted. Details tbd.
Location and Travel
Please plan to arrive on site no later than 6pm on Sunday evening, and to depart the conference venue no earlier 5pm on Wednesday.