Weekly News Roundup: Google Delivers Insights to Pubs, Rupert Murdoch’s Duopoly-Fighting Precedent, More
Google Delivers Insights Engine to Pubs Google announced it’s releasing a suite of tools to give its DoubleClick publisher clients audience and performance insights. It’s called the Insights Engine Project, and it’s angled to give publishers a view of performance similar to what the company gives advertisers when they target…
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