Weekly News Roundup: Expect Fewer CPG Dollars, Ad Tech Tax Exposed, Marketers Mixed on Duopoly
A World Without CPG Spend? Okay, maybe we shouldn't be bracing for a world without CPGs dollars, but maybe we should be ready for a substantial reduction in their digital spending. Procter & Gamble famously slashed its digital ad spend by $100 million earlier this year and cut off the…
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