Rob Deichert Jr., Senior Vice President of Ad Operations at The Weather Channel, will be presenting a Focus Session: Publisher Success Across Multiple Platforms: The Operations Opportunity at OPS in NY on September 30, 2010. In advance of the event we asked him a few questions about multiple delivery platforms…
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NPR was one of a few publishers to have a customized iPad application available at the product launch. The iPad app was a result of five weeks of intense development, but also, six months of learning through a successful app on the iPhone platform. Here are some things to consider…
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According to the Bain Study “Building Brands Online”, in the next 3 years, brand marketers will spend close to 40% of their budget on cross-platform campaigns (up from roughly 25%). That’s about $52,000,000,000 being spent on cross platform campaigns in the near future. Unless you start making changes in your…
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Editor's note: This interview was originally posted on the Association of Online Publisher's website. Matt O'Neill will be chairing the AOP event: the New Rules of Revenue: Online Advertising 2010 on February 23.Find out more, or book your place online.What do you see as the biggest shifts in the way…
Read Morejump to: sponsorship — agenda — registration What is Ad Ops 360°? Ad Ops 360°, is a one-day conference designed to offer our past training participants, along with other junior and mid-level ad operations professionals an opportunity to further their ad operations education while collaborating with their peers in AdMonsters?…
Read Morejump to: sponsorship — agenda — registration What is Ad Ops 360°? Our newest conference, Ad Ops 360°, is a one-day conference designed to offer our past training participants, along with other junior and mid-level ad operations professionals an opportunity to further their ad operations education while collaborating with their…
Read MoreThis event is SOLD OUT. Thanks for your interest in AdMonsters! Please take a look at the OPS event coming up September 30, 2010 or check out our events listing for upcoming events in your area. The AdMonsters Leadership Forum series brings together 50 of the most senior members from across…
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Last week was the second US Publisher Forum of the year and this time the setting was Portland, Oregon. The event had a special vibe to it in part because of the setting (Portland prides itself on being different), the number of people (the event was sold out) and the…
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AdMonsters not only produces events, but we attend them as well and one of the coolest is the O'Reilly Where 2.0 event in San Jose. We are pleased to announce that we can offer a discount you a discount to attend! The Event: O'Reilly Where 2.0 Conference 2009 May 19-21,…
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