I hope everyone who attended the US Leadership Forum in New York this past week found it enjoyable and valuable. As always I was in awe of being surrounded by so many smart people. Events such as the Leadership Forum are such a great way to not only learn from…
Read More
Last week the AdMonsters descended on the land of Bon Jovi and Springsteen ready to "embrace their inner jersey" as well as, you know, talk about topics important to ad operations. And believe me - there is a lot to talk about. Let's get down to business and recap some…
Read More
The AdMonsters community is comprised of the top Ad Operations professionals in the industry. In a new feature for our site, we'll highlight members and ask them about what they are working on as well as their thoughts on a variety of topics.This week we feature Julian Zilberbrand, Vice President,…
Read More
Despite a troubling economic climate for the advertising industry as a whole, 2010 is poised to be a banner year for online display advertising. Courtesy of a host of innovative data driven targeting innovations from companies like BlueKai and eXelate we can increasingly deliver on the promise of the “right…
Read More
Last week, AdMonsters hosted our second EU Network Ad Ops Forum. This event is quite unique with it's focus specifically on the ad operations issues for those who manage networks. It's a new event but the attendees showed themselves to be true "monsters" diving into the discussions, sharing best practices,…
Read MoreDecember 9, 2010New York AdMonsters Network Ad Ops Forum Event News & UpdatesThis event is now Sold Out! You may still register but you will be placed on a waiting list. If a space becomes available it will be offered to those on the waiting list on a first come…
Read More"Six months ago very few people were talking about verification services. Now, the market is flooded with a dozen companies offering competing services. There are clearly issues being brought to light that buyers and sellers need to contend with." - David Cohen, EVP, US Director of Digital Communications at UM.Overview…
Read MoreOnline Webcast: October 26, 2010 at 1pm EST.OverviewAs brand safety and verification services have taken off in the online advertising space, most networks are simply reacting to this change in how business is done. Others have seen that they can provide a competitive advantage, increase CPMs and help manage…
Read MoreAdMonsters, the on-line advertising industry's only professional association exclusively dedicated to operations and technology, will be hosting a new, one-day forum in London on January 21, 2010 specifically tailored for those who run or manage ad ops and technology teams at networks. "Really useful open and honest forum for discussions…
Read More