This event is open to anyone who is registered for OPS and OPS attendees do not need to register separately. If you are not registered for OPS but have received a personal invitation to attend, please use hit 'register for this event' and use the coupon code you were provided.…
Read MoreMemphis, TN March 6-9, 2011 Connect. Share. Innovate. Grow. Breaking News & Updates SOLD OUT AdMonsters XXIV is now sold out. Please register to place your name on the waiting list and we'll notify you if places become available. Keynote announced: Anna Murray, President, tmg-e*media inc.Agenda updated: Full agenda…
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Within the Ad Ops community, the turnover of people coming in and leaving can be nonstop. It might seem like you are always training the newbie. Training new traffickers can be a daunting task if you approach your employees with an overload of information. The 5 steps below are guidelines…
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Rob Deichert Jr., Senior Vice President of Ad Operations at The Weather Channel, will be presenting a Focus Session: Publisher Success Across Multiple Platforms: The Operations Opportunity at OPS in NY on September 30, 2010. In advance of the event we asked him a few questions about multiple delivery platforms…
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Strong LeadershipWhen I was first hired to be a traffic manager in 1998, founding the ad ops department for Mail.com, in the interview my hiring manager said, "We don't want a 'yes' man." What did she mean by that? Ad Operations workers are generally analytical and technical people, and most…
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At many publishers there is a distinct line between the Product team and Ad Operations team. Product is focused on developing cutting edge, revenue generating formats that are desirable by agencies and advertisers, while AdOps is focused on executing timely, high quality campaigns. While the skill sets required of these…
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A few weeks ago, DM2PRO.com, in collaboration with Operative, asked AdMonsters to help reach out to our community of ad ops professionals to complete a survey on the issues facing Ad Operations. Mike Leo and Lorne Brown from Operative presented the results of that survey at DPAC a couple of…
Read MoreWatch Professor David Crystal's keynote presentation from the EU Publisher Forum in Barcelona, Spain: Professor David Crystal is a prolific writer, editor, lecturer and broadcaster who divides his time between work on language and on internet applications. His recent publications include Language and the Internet (2006) and Txtng the Gr8…
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Edward Montes will be presenting a keynote address When will Online Advertising Evolve? at OPS US in New York on September 30, 2010. In advance of the event we talked him a few questions about the evolution of online advertising.Q: Please tell us a bit about what you are doing…
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In advance of the EU Network Ops Forum we asked keynote speaker Sacha Berlik of Mexad a few questions about the new data driven marketplace.Q: Can you tell us about Mexad and what role the company has in the industry?SB: Mexad’s core team are made up of Ad Exchange Veterans…
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