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🌯 Business Insider’s Layoffs Are a Tremor in a Bigger Media Quake
Business Insider, once the poster child for viral news and breakneck traffic growth, slashed 21% of its staff—at least 100 jobs. But this is not an anomaly.
AdMonsters Sell Side Summit Sell Side Summit Fort Lauderdale 2025
Next Event:
Empowering the Growth of Leaders and Innovators in Ad Ops
November 2-4, 2025 | Austin, TX
Dive deep into the real-world challenges faced by ad ops professionals, explore effective strategies for leading teams and advancing your career, at any level, and leave with actionable insights ready to be implemented. Early-career professionals will explore foundational skills, emerging trends, and career development strategies. Gain insights into building your network, optimizing campaign performance, mastering […]
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🌯 LA Times Woes Signal It’s Time to Reinvent the Newsroom
The news business is on the ropes in general, but what’s been happening lately at The Los Angeles Times is particularly grim. How are publishers responding to all of this instability and disruption?
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🌯 Did Publishers Waste Time Playing in the Privacy Sandbox?
Now that Google hit pause on its grand plan to kill third-party cookies in Chrome, publishers can breathe a sigh of relief (for now). But was the time spent testing the Privacy Sandbox worth it?
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🌯 Ad Dollars and Google Antitrust Drama: 2024’s Banner Year, 2025’s Bumpy Ride
Digital ad revenue in the U.S. hit an all-time high of $259 billion in 2024—a 15% year-over-year surge and the fastest pace of growth since 2021. But was is the outlook for 2025?
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🌯 Tariff Timeout: Can Publishers Make the Most of the 90-Day Reprieve?
Trump's tariffs caused economic chaos, even after the 90 days pause, but working through change and economic uncertainty is nothing new for publishers.
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🌯 Can the EU Rein in Big Tech While Avoiding a Trade War?
The European Commission is set to issue fines against Apple and Meta for violating the DMA—its first levies under the law.
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Publisher RevOps Lessons From the Navy Seals
Publishers are feeling tremendous uncertainty as they face Apple's massive tech changes and the potential cookieless future. To brave the days ahead, successful publishers must have high-functioning, multi-disciplinary teams, and revenue operations leadership to match. Revenue ops can look to the best of the best — elite organizations like the…
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The Imperative for First-party Data Unification
To maintain their edge, publishers must unify data strewn across a fragmented digital landscape that spans properties, channels, platforms, and devices. With disruption on the horizon, it behooves publishers to act now and prioritize first-party data unification.Â
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What’s Your Rev Ops Efficiency?
As we enter a new age of advertising, we want to better understand the impact of ad quality in direct deals as well as programmatic channels, as well as the workload of Rev Ops and Ad Ops teams. Specifically, do they have the tools they need to ensure the ads…
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33Across Programmatic Trend Report: Investing in a Cookieless Future
Publishers and advertisers are concerned that going cookieless will make it harder to reach their audiences and hinder their revenue growth, but 33Across’ recent programmatic study argues quite the opposite. In fact, as demand increases spend on cookieless inventory, CPMs will continue to slowly rise.
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Publisher Forum Nashville Keynote Cara Pratt: The Retail Media Pioneer
Before Cara Pratt was pioneering in the ad tech space, in her adolescence, she was dreaming of becoming a detective. If the fates decided to turn the wheels of destiny a different way, she might have been the real-world Enola Holmes. Instead, I’m sure the ad tech ecosystem is grateful…
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