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🌯 Business Insider’s Layoffs Are a Tremor in a Bigger Media Quake
Business Insider, once the poster child for viral news and breakneck traffic growth, slashed 21% of its staff—at least 100 jobs. But this is not an anomaly.
AdMonsters Sell Side Summit Sell Side Summit Fort Lauderdale 2025
Next Event:
March 5-6, 2026 | New York, NY
500+ Leaders. 2 Days. 1 Convergent Marketplace. Previously CTV Connect, Convergent TV World is where the worlds of linear TV, streaming, CTV, gaming, retail media, and digital out-of-home come together. Audiences no longer live in silos, and neither can marketers. This event brings together brands, agencies, publishers, networks, and tech leaders to tackle the challenges of […]
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🌯 LA Times Woes Signal It’s Time to Reinvent the Newsroom
The news business is on the ropes in general, but what’s been happening lately at The Los Angeles Times is particularly grim. How are publishers responding to all of this instability and disruption?
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🌯 Did Publishers Waste Time Playing in the Privacy Sandbox?
Now that Google hit pause on its grand plan to kill third-party cookies in Chrome, publishers can breathe a sigh of relief (for now). But was the time spent testing the Privacy Sandbox worth it?
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🌯 Ad Dollars and Google Antitrust Drama: 2024’s Banner Year, 2025’s Bumpy Ride
Digital ad revenue in the U.S. hit an all-time high of $259 billion in 2024—a 15% year-over-year surge and the fastest pace of growth since 2021. But was is the outlook for 2025?
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🌯 Tariff Timeout: Can Publishers Make the Most of the 90-Day Reprieve?
Trump's tariffs caused economic chaos, even after the 90 days pause, but working through change and economic uncertainty is nothing new for publishers.
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🌯 Can the EU Rein in Big Tech While Avoiding a Trade War?
The European Commission is set to issue fines against Apple and Meta for violating the DMA—its first levies under the law.
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PubForum Keynote Rachael Savage Leans Into Curiosity and Curating Connections
At PubForum, in Coronado Island, California, August 6-9, she will participate in a keynote chat — Growing Your Career Through the RevOps Ranks — alongside her former colleague and now friend, Brooke Edwards-Plant, VP, Global Ad Operations & Revenue Platforms, CondĂ© Nast, highlighting the importance of networking and relationships and learning by doing.Â
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Best Practices for Publishers to Survive the New Open Markets: How to Differentiate Your Brand in an Age of Commoditization
“In today’s environment, it’s critical to differentiate in some way shape, or form. The consolidation we’ve seen, and the rampant commoditization means publishers and tech platforms need to find a way to stand out,” advised David DiAngelo, Global Vice President of Marketplace Development at Emodo. He recommends the following best…
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PubForum Coronado Preview: w/ Rachael Savage and Brooke Edwards-Plant
AdMonsters hosted a Linkedin Live with Rachael Savage, SVP of Ad Revenue Operations at Hearst, and Brooke Edwards-Plant, VP of Global Ad Ops and Revenue Platforms at Condé Nast, in preparation for their PubForum Coronado Keynote, “Growing Your Career Through the Rev Ops Ranks."
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Lessons in Hype: What Proponents of ChatGPT Can Learn From the Crypto Crowd
Generative AI is all the rage, and it’s all we talk about. Is generative AI really the next big thing, or is it simply a powerful tool that can drive efficiency for some people in certain scenarios that are being overhyped?
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What is vCPM and How Does It Relate to Viewability?
Attention metrics are gaining traction, but one fundamental aspect that continues to hold significant value for advertisers is viewability. While advertisers recognize the importance of capturing users' attention, ensuring their ads are viewable remains a top priority. vCPM provides a metric to measure the cost of viewable impressions, helping advertisers…
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