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Insights From an AdMonsters OG: Building Retail Media Strategies With Terry Guyton-Bradley
Tata Consultancy Services’ Terry Guyton-Bradley joins AdMonsters at Sell-Side Summit Nashville to unpack how brands are building retail media networks, leveraging first-party data, and using AI to reshape audience targeting in 2025.
AdMonsters Sell Side Summit Sell Side Summit Fort Lauderdale 2025
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Empowering the Growth of Leaders and Innovators in Ad Ops
November 2-4, 2025 | Austin, TX
Dive deep into the real-world challenges faced by ad ops professionals, explore effective strategies for leading teams and advancing your career, at any level, and leave with actionable insights ready to be implemented. Early-career professionals will explore foundational skills, emerging trends, and career development strategies. Gain insights into building your network, optimizing campaign performance, mastering […]
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AdMonsters’ Sell Side Summit Austin, Powered by Mula, Charts a Roadmap Back to Publisher Growth & Profitability
AdMonsters and Sell Side Summit are proud to announce their “Powered By” partnership with Mula, the AI-powered monetization platform redefining publisher growth.
Read MoreFull Automation Overlooks The Humanity Needed In Advertising
Automation has its place, but full automation strips advertising of what makes it powerful: creativity, judgment and originality.
Read MoreSiriusXM’s John Harris on Unlocking Podcasting’s True Value
From revenue protection to podcast monetization, SiriusXM's John Harris shares how ad tech ops is scaling for the future—and why education may be the key to unlocking audio’s next big leap.
Read MorePeople Are Still Reading Long-Form Content—And It Matters More Than Ever
In an age where social media snippets and AI-generated summaries dominate, it’s easy to believe that long-form content is fading. But that’s a myth. People are still reading, and not just scrolling.
Read MoreThe Trade Desk’s OpenAds: Publisher-Friendly Transparency Or Another Power Play?
In a blog post last Thursday, TTD CEO Jeff Green said OpenAds aims to “create the most fair and transparent auction the industry has ever seen.” But beneath that framing lies a deeper question about control.
Read MoreFrom Ads To Transactions: Why Programmatic Display Is Ending And How Publishers Can Evolve
The digital publishing industry is at a decisive crossroads. The era when publishers could rely predominantly on programmatic display advertising as their economic backbone is rapidly ending.
Read MoreThe Agentic Web Is Here. Are Publishers Ready?
AI is changing how audiences discover content, and context is redefining its value. Publishers like Forbes, Recurrent, and The Independent are proving that success in the agentic web comes from connection—owning the experiences that AI can’t replicate.
Read MoreThe Hidden Cost Of Affiliate Marketing: Fraudsters Masquerading As Partners
Affiliate marketing has become a key revenue driver for budget-conscious marketers, but fraudsters are exploiting influencer selling with increasingly sophisticated tactics.
Read MoreProgrammatic IO: The Secret Publisher Files
Programmatic IO, which took place September 29 and 30 in New York City, had plenty of takeaways for the publisher community. And there was lots of real talk about the monetization challenges publishers are facing.
Read MoreCTV Isn’t The Future Of Advertising—It’s The Present
In May 2025, streaming officially surpassed both cable and broadcast combined, with connected TV (CTV) capturing 44.8% of all TV viewing. CTV has moved from an emerging channel to a mainstream force.
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