Features

Top Takeaways From Publisher Forum Nashville Keynotes

November 15, 2022 Top Takeaways From PubForum Nashville Around the Water Cooler Top Takeaways From PubForum Nashville Image sourced from Donna Alberico Photography From retail media to relevancy vs reach to mastering monetization, there were many inspiring and informative takeaways from PubForum Nashville keynote speakers. Three industry giants provided their…

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Ad Revenue Got You Down? Glimmers Of Hope Shine Through

November 10, 2022 Ad Spend Down, It's Not All Doom and Gloom Around the Water Cooler Ad Spend Down, Bright Spots Peek Out of the Shade There has been varying opinion on the trajectory of ad spend for the last two quarters of the year. While some were betting on…

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Change Management: A Personal & Organizational Approach for Ad Tech

With the speed and complexity of change needed to succeed in an ecosystem like advertising, both senior management and “in the trenches” workers must be aligned. Ad Operations are only as good as the people who deliver the goods, and nothing is more human than concerns about change, job security,…

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4 Reasons It’s Time to Get in Where You Fit in the Podcast Game

At Advertising Week NY 2022, Panelists Donald Albright (President and Co-founder, Tenderfoot TV), Conal Byrne (Chief Executive Officer, iHeartMedia Digital Audio Group), and Shelby Schenkman (Agent in Audio, United Talent Agency), along with moderator and multimedia mogul Charlamagne tha God, examined how podcasts are developing into a thriving medium for…

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Publisher RevOps Lessons From the Navy Seals

Publishers are feeling tremendous uncertainty as they face Apple's massive tech changes and the potential cookieless future. To brave the days ahead, successful publishers must have high-functioning, multi-disciplinary teams, and revenue operations leadership to match. Revenue ops can look to the best of the best —  elite organizations like the…

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