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Monster In the Mirror: LiveRail’s RJ Payomo

Among the dry-erase boards filled with to-dos, dual monitors, family photos and a company plant nursed back to glorious health, LiveRail's RJ Payomo creates programmatic video gold. Balance between work and life is important to Payomo, who heads out at six most days. And, when it comes to workspaces, Payomo…

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How Publishers Can Leverage Private Exchanges to Solve Ad Problems

The constant emergence of new online advertising technology often creates an adoption gap, where skepticism and marketplace confusion prevent many key stakeholders on both the buy and sell sides from implementing new technologies into their plans. We’re seeing it right now with real-time bidding (RTB), a technology that is experiencing…

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