The Do’s and Don’ts of a Programmatic Video Strategy

February 24, 2014—4:40 pm

Join LiveRail CEO & Co-Founder, Mark Trefgarne, for an in-depth look into programmatic video. To provide first-hand insight on implementing a programmatic video strategy, Conde Nast’s Senior Director of Revenue & Ad Operations, Dennis Colon, will join Mark in a candid discussion. In this session, you’ll gain a better understanding of programmatic video trends, challenges, go-to-market strategies, and what to expect in the next six months as the adoption of programmatic video gains momentum.