Sponsor Session: DoubleClick – Neue Schnittstellen Philosophie – DFP und API

About the Sponsor

DoubleClick is a provider of digital marketing technology and services. The world’s top marketers, publishers and agencies utilize DoubleClick’s expertise in ad serving, rich media, video, search and affiliate marketing to help them make the most of the digital medium. From its position at the nerve center of digital marketing, DoubleClick provides superior insights and insider knowledge to its customers.

About the Session
Google/DC: Neue Schnittstellen Philosophie  – DFP und API

Google/DoubleClick öffnet seine API Schnittstellen für Publisher und Dritthersteller von Software, um Innovationen im Bereich AdServing zu unterstützen.

Google/DC: New interface philosophy – The DFP API
Google / DoubleClick will open up its API for Publishers and third-party software developers to support innovation in ad serving.

About the Speakers

Claudio Sozio

Product Specialist
DoubleClick by Google

Thomas Hinrichs

Head of Display and AdX Partnerships, Germany
DoubleClick by Google