Keynote Sponsor: TC Media

April 18, 2012—6:20 pm


Session Sponsored by:

About the Speaker 

Andrea Fernandes
Vice President, 360 Solutions and Digital Sales
TC Media

Andrea Fernandes is Vice President, 360 Solutions and Digital Sales for TC Media in Toronto. She joined TC Media in September 2010 as Director of National Sales (Toronto) for the Digital Solutions Group. She played a key role in the growth of TC Media’s digital network (13.7 million UV per month) while increasing her sales team positioning and presence in the national market. Andrea built strong relations with Canadian marketers while establishing integrated sales programs. Prior to joining TC Media, she held key positions at Postmedia (formerly known as Canwest Digital) and Rogers Media.

About the Sponsor

TC Media creates marketing products and services that allow businesses to attract, reach and retain their target customers. The Corporation is the largest printer in Canada and the fourth-largest in North America. As the leading publisher of consumer magazines and French-language educational resources, and of community newspapers in Quebec and the Atlantic provinces, it is also one of Canada’s top media groups. TC Media is also the leading door-to-door distributor of advertising material in Canada through its celebrated Publisac network in Quebec and Targeo in the rest of Canada. Thanks to a wide digital network of more than 1,000 websites, the company reaches over 13.7 million unique visitors per month in Canada. TC Media also offers interactive marketing products and services that use new communication platforms supported by marketing strategy and planning services, database analytics, premedia, e-flyers, email marketing, custom communications and mobile solutions.