Half Group A: Reporting Management; Tools of the Ad Ops Trade
June 13, 2011—8:00 pm
About the Session
Beyond ad servers, Excel and other platforms are a number of tools that can help ad operations with a variety of tasks. This session will explore what the various tools are and give tips and tricks on how best to use them.
About the Speaker
Richard Swan
Ad Operations Manager, Hachette Filipacchi (UK) Ltd
Richard has worked in ad operations since around 2001, starting with a PHP ad server under his desk serving to an ISP’s portal site (remember those?). Since then he’s worked for a number of top websites – Autotrader, XFM, Capital Radio, ELLEuk.com, DigitalSpy.co.uk. Outside of work, he’s a (very) amateur musician, and a devoted follower of Tottenham Hotspur & the England cricket team.