Conquering the Mobile Frontier

February 25, 2014—2:10 pm

Since its launch in late 2012, mobile-first, globally focused digital business publisher Quartz has at the crossroads of a number of trends in digital advertising: namely mobile, native monetization and reaching a global audience. Group Publisher Jay Lauf will discuss Quartz’s success in monetizing changing content consumption habits, dive into its unique approach of blending editorial and advertising, and share his thoughts on the next big developments for mobile.