A Clear Path to More Revenue

February 25, 2014—3:10 pm

Consumers around the globe continue to demonstrate an insatiable appetite for content – millions upon millions of them are moving faster than ever, skipping from website to website, not to mention from phone to tablet to TV screen. As publishers, you’re not only trying to keep pace with these fickle swarms of consumers, you also have to capture the value of your inventory across all platforms and devices. In this session, you’ll learn how Adap.tv is empowering sellers to predict, respond, adjust, and execute amidst all of this change and chaos – in real time – with a clear path to capturing the most value our of every transaction.