AdMonsters IX was held August 17-20, 2003, at the 5th Avenue Suites Hotel in Portland, Oregon. We had 53 member attendees from companies including: ABC, About.com, AOL, Ask Jeeves, AtomShockwave, CMP Media, CNN, CNet, Cox Newspapers, Discovery.com, Disney, eBay, Edmunds.com, ESPN, GameSpy, Homestore, IGN, MSN, MTV, The New York Times,…
Read MoreAdMonsters VIII was held February 23-26, 2003 at the Cheeca Lodge & Spa in Islamorada, Florida, on Upper Matecumbe Key, on the Atlantic Ocean side of Overseas Highway (U.S. 1), 75 miles south of Miami. Attendees Agenda Sponsors Attendees We had 44 member attendees at AdMonsters VIII, including representatives from…
Read MoreAdMonsters I, our first conference, was held June 27-30, 1999 in Sea Island, Georgia. We had 16 member attendees from 11 companies, and this was the first, last, and only time we had to wear ties at dinner. On the other hand, we did get to joyride golf carts on…
Read Moresee also: sponsorship — agenda — Leadership Forum Overview Leadership Forum US VI will be held 2008-09-25 Leadership Forum US VI AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best…
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The following is a continuation of a post written by Hugh Evans recapping a presentation at Publisher Forum EU 12 in June. The real nuts and bolts of what we wanted to cover in our presentation was still to come – the operational challenges that inevitably come along with a…
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This June, a colleague and I were kindly invited to present at AdMonsters’ 12th European Publisher Forum in Prague. We jumped at the chance to speak, and felt we had some important issues to raise surrounding mobile advertising operations; an area so far sparsely covered by any of the major…
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Sweeping generalization time: Publishers focus direct sales efforts on maintaining a $20 CPM and when they can't sell it, throw those impressions to remnant networks and hope they get a $1 CPM for it. As I said, it's a sweeping generalization, but most publishers continue to struggle with getting CPMs…
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Our 20th US Publisher Forum kicks off this weekend and I've been working with the members and sponsors on their presentations, helping develop what I think will be a 'best ever' event for us in New Orleans. Our speakers have done an amazing job of producing their presentations as all…
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I went to one of my traffickers to get the scoop on a major campaign that had been canceled. "Yeah," he said, "the cancellation order just came through. No reason given." I started to walk away when he said, "I knew it wasn't going to work anyway." He then went…
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