The ad tech industry is experiencing a serious case of déjà vu. Google announced that it will no longer fully eliminate Chrome's third-party cookies by the end of this year. But what does the industry think? We asked 17 ad tech thought leaders for their points of view, and here's what…
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The California Journalism Preservation Act (CJPA) aims to shake up online big tech operations. Under current regulations, these platforms are only required to submit terms of service reports occasionally. But if this bill passes, they'll have to cough up monthly or quarterly cash to digital journalism providers proportional to how much advertising…
Read MoreAdMonsters March 28, 2024 AdMonsters Ops Reveal: James Rosewell on Disrupting Digital Monopolies and the Future of Online Privacy In our quest for the perfect keynote speakers for AdMonsters Ops, we wanted industry leaders who were not afraid to expose what's going on behind the curtains, and James Rosewell…
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This week's Wrapper features highlights from one of our keynotes at Publisher Forum Austin, Burhan Hamid, CTO at TIME, who shared his vision on the evolving role of AI in publishing during his talk, The Publisher's AI Advantage: Leveraging the Power of AI to Stay Ahead of the Curve. We…
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There is one part of the news organization that finds generative AI extremely useful, and in some instances, transformative: the AdOps team. AdMonsters has begun interviewing AdOps folks across several organizations to see if and how they’re using it. If you’re in AdOps and are using it, we’d love to hear…
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The IAB Tech Lab released a report analyzing the pitfalls of the privacy sandbox, even warning Google to postpone Cookie Deprecation. However, Google has some words for the critics who are playing down its privacy-compliance tactics. The question remains, what's the bet move for all industry players to thrive?
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Shay Brog, CEO, Burt Intelligence, shares five ways publishers can actually use AI to drive user engagement and traffic while simplifying operations.Â
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The digital industry is now familiar with AI-driven technology because it delivers value in data analysis and ad targeting. But the focus today is on AI's potential to transform creative functions. In particular, brands should look closely at how AI can enable highly relevant, customized creative at scale. This is…
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In honor of Black History Month, we spoke with eight Black digital media and advertising professionals to learn from their accomplishments, get a deeper look into the Black experience in the industry, and what advice they would give themselves in retrospect of their impressive careers.
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AdMonsters was in the room at the IAB's Annual Leadership Meeting 2024, soaking up every last nugget of wisdom. The importance of collaboration, unity, and direct engagement in creating standards was highlighted as the path to success, shaping the future of the digital economy. Brick by brick, together, we are…
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