Memphis, TN March 6-9, 2011 Connect. Share. Innovate. Grow. Breaking News & Updates SOLD OUT AdMonsters XXIV is now sold out. Please register to place your name on the waiting list and we'll notify you if places become available. Keynote announced: Anna Murray, President, tmg-e*media inc.Agenda updated: Full agenda…
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Defining Traffic Managers, Client Services Managers, and Analysts Ad Operations must be clearly defined and communicated to the company, especially to the departments who interact with it. That is: what this staff does in this organization, and what this staff does not do. Otherwise, it is not unusual for Ad…
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A few weeks ago, DM2PRO.com, in collaboration with Operative, asked AdMonsters to help reach out to our community of ad ops professionals to complete a survey on the issues facing Ad Operations. Mike Leo and Lorne Brown from Operative presented the results of that survey at DPAC a couple of…
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Edward Montes will be presenting a keynote address When will Online Advertising Evolve? at OPS US in New York on September 30, 2010. In advance of the event we talked him a few questions about the evolution of online advertising.Q: Please tell us a bit about what you are doing…
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In advance of the EU Network Ops Forum we asked keynote speaker Sacha Berlik of Mexad a few questions about the new data driven marketplace.Q: Can you tell us about Mexad and what role the company has in the industry?SB: Mexad’s core team are made up of Ad Exchange Veterans…
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Maybe the title of the post is hyperbolic but at least this idea could put a big dent in their agency revenues.Note: these are my thoughts, not necessarily reflected of my employer.We talk about agencies having a digital backbone. Yet, for the most part, the technologies are licensed. For today’s…
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Matt Barash, Director of Publisher Development at Fox Audience Network, will be speaking at the US Network Ops Forum in San Francisco on June 17. In advance of his presentation we spoke with him about data and related techonologies.Q: Please give us a little information about your background in the…
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Jennifer Witt, Director of North American Ad Operations for Adconion Media Group, will be leading a session at the US Network Operations Forum on third party data providers. In advance of the conference we asked her a few questions about data collection and verification.Q: Please tell us a little bit…
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Chris Jay Hoofnagle will be giving the keynote address Networks, Regulation and Privacy: Understanding Where We are Today at the US Network Forum in San Francisco on June 17.We asked him a few questions in advance of his presentation about privacy issues facing the industry today.Q: Can you please give…
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Recently, an Ad Operations colleague at a publisher contacted me about ad discrepancies. They started preparing for end of month billing: pulling their primary ad server campaign delivery reports pulling 3rd party ad server campaign delivery reports compressing the data from ad serving sources, and sending it all off to…
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