September 19, 2022 IAB Sees More Restrictive Privacy Legislation Around the Corner Kroger Precision Marketing Expands Into Video and CTV Around the Water Cooler Inconsistent State Privacy Regulations Trips up Ad Tech With growing state's consumer data privacy regulations and ad tech privacy updates, consumer privacy has become a trending…
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It’s ludicrous that we're in 2022 and AdOps teams in large publishing houses must manually take hundreds, sometimes thousands of screenshots per month, then insert them into a PowerPoint deck and email it to their clients. While screenshots can be a pain point they're necessary to show clients their campaigns…
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diDNA combines its industry expertise, high-quality demand, and technical expertise to establish a platform that allows publishers and ad tech vendors to scale their video monetization programs.
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September 12, 2022 Federal Privacy Bureau on the Way? Disney Prepares to Aquire Hulu From Comcast Roku Links First-party Data to SMBs Around the Water Cooler Bureau of Privacy Could Set New Precedent for Privacy Regulations Privacy regulations have been setting the law of the land in the ad tech…
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September 06, 2022 Things Are Heating up With Apple ATT & Meta FTC Lawsuit Puts Consumer Rights First Around the Water Cooler Apple’s Ad Tech Battle with Meta Comes to a Head Apple’s takeover of Meta’s ad tech empire has been years in the making, but the tech company might…
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With an eye toward developing a well-rounded revenue strategy, publishers are seriously thinking about how content and technology provide them with the necessary building blocks to provide a great user experience that will also bring in more advertising dollars. It's all about putting users first and building better collaboration across…
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August 30, 2022 JCPA Could Bring Power Back to Pubs Looming Recession Reduces Ad Spend IAB Tech Lab's Ads.txt Updates Are Live Around the Water Cooler JCPA Might Bring Power Back to Publishers and Support the Battle for Privacy A group of bipartisan House and Senate lawmakers has taken a…
Read MoreAdMonsters August 26, 2022 Publisher Forum Keynote: 9 Illuminating Ideas to Keep Pubs Innovating From Ascential's Sharon Harris It was the second day of Publisher Forum Montreal 2022 when AdMonsters Publisher Forum Keynote, Sharon Harris, CMO, Ascential Digital Commerce, brought the crowd to life with her charismatic presentation and…
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It was the second day of Publisher Forum Montreal 2022 when AdMonsters Publisher Forum Keynote, Sharon Harris, CMO, Ascential Digital Commerce, brought the crowd to life with her charismatic presentation and illuminating ideas about what publishers must do to survive the challenging times ahead for digital media and ad tech.
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August 22, 2022 Retail Media Is Second Fastest Growing Major US Ad Channel Walmart adds Paramount+ to Streaming Service Say No Go: AppLovin Deal With Unity Around The Water Cooler Retail Media Ad Spend Expected to Reach $61 Billion by 2024 Retail media is continuously on the rise, and most…
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