Search results for apachesolr_search/creative testing

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Training – 101: Intro to Ad Operations

back to the AdMonsters Training home page Date: Time: 9:00am to 5:00pm registration opens at 8:30am; enjoy breakfast until 9:00am Location: () Fee: ? (includes course materials, lab fees, lunch and refreshments) Registration: Enroll online Course Description This one day course was developed to provide ad operations professionals from publishers,…

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Training – 102: Workflow & Processes

back to the AdMonsters Training home page Date: Time: 9:00am to 5:00pm registration opens at 8:30am; enjoy breakfast until 9:00am Location: () Fee: ? (includes course materials, lab fees, lunch and refreshments) Registration: Enroll online Course Description This course is designed for both ad operations managers and other personnel in…

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Ad Ops 360 US I

jump to: sponsorship — agenda — registration What is Ad Ops 360°? Our newest conference, Ad Ops 360°, is a one-day conference designed to offer our past training participants, along with other junior and mid-level ad operations professionals an opportunity to further their ad operations education while collaborating with their…

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Publisher Forum US IX

AdMonsters IX was held August 17-20, 2003, at the 5th Avenue Suites Hotel in Portland, Oregon. We had 53 member attendees from companies including: ABC, About.com, AOL, Ask Jeeves, AtomShockwave, CMP Media, CNN, CNet, Cox Newspapers, Discovery.com, Disney, eBay, Edmunds.com, ESPN, GameSpy, Homestore, IGN, MSN, MTV, The New York Times,…

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Leadership Forum US VI

see also: sponsorship — agenda — Leadership Forum Overview Leadership Forum US VI will be held 2008-09-25 Leadership Forum US VI AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best…

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Taking on Targeting

All advertisers want to deliver the right message to the right audience.  Agencies are looking for new and better targeting options and publishers who are creative can win their business. At eHarmony, we can target online ads based on a combination of over 260 separate demographic, psychographic and interest-based data…

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Stop Playing from Behind: Why an Ad Product Manager Makes Sense

Surprise! Your company just released a new ad-supported product without the knowledge of ad operations. Better hurry and get those ad tags deployed, so you can get rid of those blank ad spaces! To avoid this unwelcome turn of events, it is essential to take proactive management of the whole…

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Measurements that belong in your Outsourcing SLA

Outsourcing is increasingly under review by many publishers for all aspects of their business, including ad operations. If you do decide to go with an outsourcer, one of the major challenges is designing and implementing the service level agreement, or SLA. The SLA is meant to define success metrics, help govern…

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Planning the Launch of a Contract Management Application

By the time publishers are seriously considering contract management services, they have experienced such operational pain that they are ready to do the proverbial “head nod”. In other words, as an organization they acknowledge the need WITHOUT understanding the implications on operations and workflow. In order to successfully launch contract…

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