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Members Dinner

  Sydney – 9 December, 2010 This dinner is SOLD OUT - Thank you for your interest. You may still register for the waiting list should there be any cancellations.AdMonsters is coming to Australia!Attend for FREE if you work in ad operations or technologyOn Thursday, December 9th AdMonsters will host…

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Krux Digital Releases 2010 Cross-Industry Study

Editor's note: Reposted from the Krux Digital Blog[On November 9], Krux Digital released the findings of its 2010 Krux Cross-Industry Study.  With this study, we have undertaken a comprehensive review of data collection activities across the industry, with attention to the phenomenon we have referred to as ‘data leakage’ in…

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ROI

I recently spoke to the Yieldex Summit about areas for return on investment within organizations and thought I'd share some of the take aways.  Theres a lot of competition in the market, as our 'industry's favorite slide' keeps demonstrating.  The dramatic evolution in the ad technology and systems space is…

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Removing the Barriers to Growing Online Media Spend: Transparency

Over 75% of Americans regularly spend time online. All savvy marketers realize that digital is the fastest growing component of their marketing strategy.However online media spend has grown at a much slower rate than consumer growth in time spent online, why is this?There are two clear reasons for the lag…

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Q and A with Mike Leo, CEO of Operative

Yesterday at the IAB Ad Ops Summit I had a chance to speak with Mike Leo, CEO and President of Operative. Operative was the principle sponsor of the event and Mike had just given a presentation about how innovations create operational pain. In his talk he stated that it is…

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Top Themes from the IAB Ad Operations Summit

Yesterday I attended the IAB Ad Operations Summit. It was a packed house which I believe demonstrates how Ad Ops is at the forefront of revenue and top of mind for digital media companies.Here are some of my key observations and takeaways from the day:Breaking down offline vs onlineToday we…

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Publisher Forum

 Connect. Share. Innovate. Grow.Breaking News & Updates This event is now sold out. Any registrations from now on will be placed on a waiting list to attend. Register as normal for the waiting list. About the Publisher Forum "AdMonsters is 100% relevant to my daily job functions. It is the most…

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Publisher Forum

Connect. Share. Innovate. Grow. Breaking News & UpdatesFollow the discussion on Twitter @AdMonsters #publisherforum -Look below for speaker's twitter handles Last chance to register! Get inspired. Join the conversation. Take a look at the Speakers and Sessions below About the Publisher Forum "This conference is by far the most productive and inspiring that…

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The mission

In this 'from the desk' blog I want to bring to the larger AdMonsters community some of the things we are seeing and learning in our work across the industry. AdMonsters Professional Services consults with Publishers, Agencies, Adnetworks, and Ad technology companies across the US, Europe and the UK and…

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