Screens in Abundance: The Future of TV and Digital Video

TV is not going to the web, so much as the web is continually flowing into TV. Yet device proliferation, a wealth of new content sources and changing consumer behavior make it hard to determine how best to package and sell advertising in this increasingly fragmented landscape. Jack Morgan, CEO and Founder of Simulmedia, lays out his vision for the future of TV and digital video advertising and details the systems, practices and tools that will drive it.