Ad Networks Frequency Cap
When ad networks tell a publisher they want a frequency cap of 6/24; are they implying that each different ad unit size (728x90, 160x600, 300x250) can have a cap of 6/24 (accounting each ad size separately)? Or do they want only 6 total ads showing up in a day, accounting for each ad size?
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AdMonsters Tech Forum, March 17, 1-5 p.m.
The Tech Forum is a half-day deep dive into publisher ad operations tactics and technology. Part training and part conference, the AdMonsters Tech Forum will feature ad ops experts leading interactive discussions that traffickers and managers face on a daily basis. Come ready to talk shop on what is “ad ops”, terminology, trafficking, QA, ad tags, VAST/VPAID, reconciliation, reporting, selecting and managing vendors, APIs, and more.