Automation can be as easy as 1, 2, 3…
Whether they involve campaign setup, creative management, or reporting and reconciliation, manual and mundane tasks siphon away enthusiasm from your ad operations team. Worse, they distract your best producers from initiatives like customer success that truly move the needle.
Integrating more technology to excise rote routines might seem like an even bigger burden than the current busywork, but it doesn’t need to be so hard—incorporating automation can be relatively painless while re-invigorating ops teams.
Using case studies from publishers and agencies, this webinar will focus on recognizable areas where automation can unclog workflows and how to smoothly integrate technology.
During this webinar, you will learn:
- Workflow chokepoints where automation could be most effective;
- How automation technology can speed up execution times;
- Tricks for simplifying campaign setup and optimization; creative management; and reporting and reconciliation;
- What to look for in an automation partner;
- Effective plans for quick integrations of automation technology;
- How to exhibit the cost-saving and revenue-driving benefits of automation.
Chief Digital Officer