AdMonsters’ DC Mashup: Viewability, Responsive Design and Beyond
Doors at 6:30 pm; Discussion starts at 7:15 pm
The Washington Post office: 1150 15th St., N.W. (between L & M)
Looks like 2014 is kicking off with a bang as AdMonsters’ Gavin Dunaway heads to the nation’s capital to lead a discussion featuring Jeff Burkett, Senior Director of Sales Operations and Product Strategy at The Washington Post, and Angie Teates, EVP of Business Operations for Remedy Health Media. In particular, the night’s discussion will focus on viewability and responsive design, but with a room full of the brightest digital revenue specialists in DC, any subject is game.
If you’re in the Washington Metro area, head over to The Washington Post’s office at 1150 15th St. NW (between L and M streets) at 6:30 pm to join the evening’s conversation, indulge in a couple cocktails and network to your heart’s content. The discussion starts at 7:15 pm followed by more networking after. If you plan to attend, simply RSVP to give us a heads up.
Jeff Burkett, Senior Director, Sales Operations and Product Strategy, The Washington Post
Jeff Burkett is the Senior Director of Advertising Innovation and Client Services at Washington Post Digital. He is responsible for the overall monetization strategy of display advertising across all WPD properties, as well as the operations team that supports this large, complex business. He works closely with WPD’s editorial, marketing, sales and technology staff to leverage the potential of digital advertising, focusing on strategic initiatives that are well ahead of the curve.
Under Jeff’s leadership, WPD has executed successful ad strategies for social, video, mobile web, tablets, podcasting, RSS, widgets and other alternative platforms. Jeff is currently focused on Inventory Optimization (including Private Exchanges) and developing strategies to leverage third-party data to increase direct sold CPM’s.
Angie Teates, EVP of Business Operations, Remedy Health Media
As EVP of Business Operations at Remedy Health Media, Angie is involved in ad operations, sales, custom program development, marketing, analytics, finance, and business development. Angie joined Remedy through the acquisition of HealthCentral.com, which she had joined as a director of technology. She believes that technology plays such a crucial role in advertising that every online media publisher should hire a “tech guy” (or gal) to their ad operations team. Prior to joining Remedy/HealthCentral, Angie was a technology consultant with Accenture where she worked with WashingtonPost.com, SonyMusic.com, and Nokia.com.
What’s a Mashup?
An informal gathering where you get to mingle and mash with other monsters. Connect with people you already know or discover new monsters. (Who knows? You may find a new bestie!)
Who can come? Mashup by Mashup, that will vary. If you work for a publisher or agency, you can -- and should -- join us!
Sounds great. How do I RSVP? Click the "Register Now" button at the top of the page. We'll notify you if you've been approved to attend!
Join AdMonsters as we descend on the nation's capital. We're bringing our third AdMonsters Mashup to the Washington Post's offices in Downtown D.C. for an evening of publisher talk, networking and drinks.
Intermarkets is a privately-held firm based in Reston, Virginia, near Washington, D.C. Since its founding in 1997, Intermarkets has developed into the nation's leading independent advertising sales management services firm. We've established our reputation through collaborative partnership engineering and providing custom-tailored solutions for our clients and partners.
Our extensive knowledge of the online environment has helped our clients achieve their targeted return on investment. This knowledge is our key competitive advantage that we deliver to each and every one of our clients.