Media Finance Summit

About

The 8 Meter Media Media Finance Summit is an offsite summit-style conference for senior leaders from digital media finance and billing teams, brought to you by the creators of the AdMonsters Publisher Forum.

This event offers billing and finance experts from digital publishers the opportunity to share ideas and best practices which help them increase efficiencies, reduce turnaround times and explore options to tackle industry-wide billing and finance issues. 

Who Attends the Media Finance Summit:

Senior staff and management from digital publishers whose roles are focused on finance, revenue management, A/R, reconciliation, reporting, invoicing and other billing- and finance-related areas of digital publishing.

Titles

  • CFO / Chief Financial Officer
  • Controller
  • VP / Director of Finance
  • VP / Director Business Operations
  • VP / Dir of Sales Operations
  • VP / Director Business Systems & Strategy
  • VP / Dir Accounting
  • VP / Dir Sales Fulfillment
  • VP / Dir /Manager Billing Operations
  • Inventory Analyst
  • Revenue Accounting Manager
  • Finance Analyst
  • Financial Operations and Risk Management
  • Finance IT & Accounting Systems
  • Yield Analyst
  • Director of Yield
  • CRO / Chief Revenue Officer 

Topics

  • strategic role of the finance team
  • monthly billing challenges
  • invoicing, order management systems and accounting systems
  • revenue management
  • emerging platforms
  • organizational structure
  • in-house/departmental relationship management
  • risk management
  • finance/accounting strategy
  • data collection, monetization and reconciliation
  • agency/publisher relationship management

Hotel Nights

NOTE: Conference passes do not include accommodations. Unfortunately, because AdMonsters/8 Meter is running multiple conferences concurrently, we have run out of rooms at the US Grant. However, there are numerous hotels close by (e.g., the next block) with comparable rates:

Register

Schedule

Oct 22, 2014
Oct 23, 2014
6:00 pm8:00 pm
Meet your fellow attendees over snacks and drinks. You'll also complete a workgroup activity that will inform the agenda for the conference.
Session Type
Activity
8:00 pm10:00 pm
Sponsors join the party and dinner is served!
Session Type
Activity
8:00 am9:00 am
Session Type
Meal
9:00 am9:20 am
Session Type
Full Group
9:20 am10:00 am
As their responsibilities grow along with their role in revenue procurement, media finance departments cannot be contained in the back office any longer: it's time for finance to grab itself a seat at the table. CFO and EVP Renee Budig will detail efforts to turn the CBS Interactive finance team into a truly strategic unit while sharing advice for raising finance's profile – particularly in the eyes of the C-suite.
Speakers
Renee Budig (CBS Interactive)
Session Type
Keynote
10:00 am10:10 am
Session Type
Break
10:40 am11:00 am
Session Type
Break
11:00 am11:30 am
If a plethora of platforms is the bane of your existence, don't fear – you're not alone. Anna Fishman will detail Trulia's efforts at arranging its stack for maximum efficiency, and examine other tactics and strategies for streamlining reconciliation.
Speakers
Anna Fishman (Trulia)
Session Type
Attendee Session
11:30 am12:00 pm
The business of finance is a strain all its own, but the department is intricately connected with ops, sales and other departments. How does finance shake its reputation as the “bad cop” within an organization and instead be seen as a centrally located, influential business advisor? Comcast’s Karen Babcock will detail her own team’s efforts and analyze how digital media trends can present opportunities.
Speakers
Karen Babcock (Comcast Spotlight – Corporate)
Session Type
Attendee Session
12:00 pm12:30 pm
Using data from a pre-event survey, the emcee will lead a full-group discussion on the major challenges facing media finance professionals such as viewability, new platforms and invoicing system hassles.
Session Type
Full Group
12:00 pm12:30 pm
Although the standard for display was approved months ago, digital publishers are going to start truly the effects of viewability come fourth quarter. CBSi's Ricardo Collison will examine how the influx of viewability- campaigns (and their inevitable discrepancy issues) will affect billing and reconciliation.
Speakers
Ricardo Collison (CBS Interactive)
Session Type
Attendee Session
12:30 pm1:30 pm
Session Type
Meal
1:30 pm2:10 pm
Attendees will break into groups and lead discussions on pertinent issues such as SOX and legal issues, viewability reconciliation, new platforms, monthly billing challenges, agency-publisher relationships and more. A member of each group will take notes that will be submitted to the full group.
Session Type
Breakout
2:20 pm3:00 pm
Session Type
Breakout
3:00 pm3:20 pm
Session Type
Break
3:20 pm4:00 pm
Session Type
Breakout
4:10 pm5:00 pm
Representatives from each breakout group will share the findings and best practices. From this, the group will glean larger takeaways that will benefit the entire media finance space.
Session Type
Full Group
6:00 pm8:00 pm
In this unique take on getting to know the sponsors of the summit, attendees will go around a room of sponsors, introduce themselves and learn a bit about how each company is changing the digital media industry. (Of course, there will be drinks and snacks to liven up the conversation.) Sponsoring companies will give attendees stickers, and those that grab enough stickers will be eligible for a serious prize given out during the Member-Sponsor Dinner
Session Type
Activity
8:00 pm10:00 pm
A gourmet meal enjoyed by attendees and sponsoring tech provider together, accompanied by music and... surprises?
Session Type
Meal
Rocket Fuel