Publisher Forum EU X

Registration opens March 03, 2008

Registration ends May 21, 2008 at 12:00 am

Early Bird Deadline: March 31, 2008


see also: sponsorshipagenda

Publisher Forum EU X will be held

Registration

Attendance is open to individuals employed by European online media publishing companies and advertising networks,
whose roles focus on online advertising operations and/or advertising technology.
If you are already an AdMonsters member, please visit your user profile to sign
up for the conference once registration is open. If you are not already a member of AdMonsters, please
complete the inquiry form on the right side of this page at any time.

Registration is limited to so if you are planning to join us, please register ASAP as seats will fill up quickly.

We had 50 publisher attendees from 39 companies and 12 countries at our last European conference, including

AdLINK Internet Media AG (DE), Agora, AOL Europe, AOL France, AOL Germany, AOL U.K., Aura Sports, AutoTrader.com, BBC Worldwide, Belgacom Skynet, BSkyB, Channel 4 Television, CNET Networks, Cofina Media – XL, De Telegraaf, Dennis Interactive, Financial Times, Future Publishing, GCap Media, Guardian Newspapers Ltd, Hearst Digital, httpool – internet advertising, Ilse Media, International Herald Tribune, lastminute.com, Lycos Europe, Metro International, Microsoft Deutschland GmbH, MSN EMEA, MTV Networks, MySpace, NewsInternational / Times Newspapers Ltd., Sanoma Uitgevers, Scout24 Media, Telegraph Media Group, Terra Networks, United Internet Media, Yahoo!

Attendee feedback

Some feedback from publisher delegates at past AdMonsters Europe events:

“Definitely the most productive conference I attend.”
“Really useful. Totally focused on the issues affecting
myself and my team
. Great forum to develop adops teams.”
“The most interesting conference I have attended.
A great opportunity to share opinions and best practice issues with other
publishers.”
“I was extremely impressed… MUCH better than any other event I
have been to.”
“Much more beneficial than many of the other so called ‘sales’ conferences
I have attended.”
“Very enlightening
“The open nature of the event means you get and give real insight into the big issues…”
“Very useful – open discussions – very high skill level of attendees

More feedback here

Sponsorship

Nearly all of our sponsorship opportunities are sold out for AdMonsters European Publishers Forum X. However, we still have one Silver sponsorship and a couple Bronze sponsorships left. If you are interested in sponsoring this or other events in Europe or North American, details are available on
our sponsorship page. Alternatively, you can send us an email here

We typically sell out at all levels of sponsorship; sponsor selection is
therefore competitive, and it is usually the case that we do not have enough
sponsorship openings for the number of interested sponsors. We select sponsors
based primarily on best fit with our audience. The pricing outlined on our
web site is a guideline based on past events; we reserve the right to adjust
pricing based on competitive demand.

Confirmed sponsors

Agenda

The conference format for Publisher Forum EU X
will run three full days, beginning with a cocktail reception Sunday evening and ending at 5 PM Wednesday. The
majority of the agenda is comprised of member-led sessions and breakouts covering a wide variety
of relevant topics; some examples include ad serving technology, inventory
management, organizational structure, business process automation, ad operations
policies, rich/streaming media, and case studies.

Further details will become available as we approach the dates of the conference. Please see past conference
agendas for examples: AdMonsters Europe IX AdMonsters Europe VIIIAdMonsters Europe VII

Keynote Address: Antony Mayfield, VP and head of Social Media, iCrossing

Anthony MayfieldAntony heads a team which has developed pioneering approaches to marketing and communications online.

Among the innovations that have come out of the team is the NetworkSense Mapping tool, which allows our analysts to build visual representations of how brands are connected to social networks and other websites online. The team has also developed the Social Spaces Framework, an industry leading approach for large organisations engaging with online networks.

Prior to joining iCrossing UK (then Spannerworks) to establish its Content & Media division in 2006, Antony worked in corporate and brand communications for over a decade, most recently as a director in the Bell Pottinger Group, in its technology specialist brand, Harvard. There he worked with leading technology firms such as Vodafone, Sony Playstation and Fujitsu Services, while also working across Bell Pottinger raising awareness of social media?s impact on marketing communications.

He is a regular public speaker on issues around social media and marketing, and writes on his personal blog Open (Minds, Finds, Conversations) and iCrossing UK?s Search Sense blog.

Antony is a Fellow of the Royal Society for the Encouragement of Arts, Manufactures and Commerce (RSA).

Antony’s presentation will look at the short and mid term changes coming to European market and will investigate what operations teams can do to prepare for the unprecented growth predicted in the region.

All conference events will be held at the hotel.

SAMPLE AGENDA

Sunday, June 8
18:00-20:00   Welcome Reception — cocktails and substantial hors d’ oeuvres
Monday, June 9
8:00 – 9:00   Breakfast
9:00 – 9:20   Welcome & Introduction
9:20 – 10:00   Attendee Introductions
10:00 – 10:30   IAB Europe Welcome
10:30 – 11:00   Morning Break
11:00 – 11:30   Summary of Recent AdMonsters Events
11:30 – 12:30   Keynote Address: Anthony Mayfield, Vice President, Head of Social Media at iCrossing
12:30 – 13:30   Member Lunch
13:30 – 14:00   Group Session: Planning the Breakouts
14:00 – 15:30   Member Breakouts
15:30 – 15:45  

Short Break

15:45 – 17:30   Member Breakouts
17:30  

Wrap Up for Day

18:00 – 20:00   Sponsor Speed Dating & Cocktail Reception
20:00 – 22:00   Sponsors’ Dinner
Tuesday, June 10
8:00 – 9:00   Breakfast
9:00 – 10:00   Platinum Sponsor Workshop
10:00 – 11:00   Platinum & Gold Sponsor Panel
11:00 – 11:30   Morning Break
11:30 – 12:30   Member Sessions
12:30 – 1:30   Lunch with Sponsors
1:30 – 17:00   Offsite Activities
20:00 – 22:00   Members’ Dinner
Wednesday, June 11
8:00 – 9:00   Breakfast
9:00 – 9:45   AdMonsters Group Business
9:45 – 10:30   Member Session
10:30 – 11:00   Morning Break
11:00 – 11:45   Member Sessions
11:45 – 12:30  

Member Sessions

12:30 – 13:30   Lunch
13:30 – 14:15   Breakout Sessions 3
14:15 – 15:00   Breakout Sessions 4
15:00 – 15:30   Afternoon Break
15:30 – 16:30   Tying it all together – Reporting in from Breakouts
16:30 – 17:00   Wrap up conference
17:00   Conference ends

Conference proceedings are open to members only (i.e. closed to sponsors)
unless specifically noted.

Location and Travel

  • The three-letter code for Berlin airport is .
  • Please plan to arrive on site no later 5 PM on Sunday evening, and to depart the conference Wednesday evening.