AdMonsters Meetup: Electrifying Email Strategies

6:00 – 8:30 pm

WeWork Times Square
1460 Broadway, NYC 10036

Enjoy a free night of beverages, hors d’oeuvres, and networking with your local publisher peers, as well as an insightful discussion about how email opportunities are exploding left and right. No fee—just the AdMonsters experience.

The inbox is hotter than ever. Consumer desire for curated and personalized content delivered in a straightforward fashion has powered the rapid rise of startup e-letters like TheSkimm and The Hustle. At the same time, long-established publishers are responding to increased email engagement by diversifying their offerings.

Despite renewed interest and ad-serving advances, the email landscape remains seriously under-monetized terrain. This meetup brings together a diverse group of publishers to talk candidly about their successes and challenges in ramping up email monetization. You’ll learn about:

• The latest advancements in email ad serving;
• Programmatic possibilities;
• Native opportunities;
• The power of messaging;
• Segmenting audience data for email targeting;
• Leveraging identity data for other channels;
• Identifying new and interesting advertising demand sources;
• Ensuring a balance between user experience and monetization efforts;
• And much more.

SPEAKERS:

ANTHONY VIGLIETTI
COO & CFO
theSkimm

LEORA SCHACHTER
VP, Digital Products
Trusted Media Brands, Inc.

SASHA HEROY
Senior Director, Ad Platforms
The New York Times

Register NOW! Space is limited!

Agencies, brands, and publishers are welcome to attend.

Technology providers: Due to space constraints, a limited amount of tech or service providers will be allowed entry, and each company will be limited to one registrant.

SPONSORED BY: