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Leadership Forum US V

see also: sponsorship — agenda — Leadership Forum Overview Leadership Forum US V will be held 2008-04-17 Leadership Forum US V AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best…

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Leadership Forum US II

see also: sponsorship — agenda — Agency Day overview Leadership Forum US II will be held 2006-09-27, at the in AdMonsters Agency Day: an Executive Summit for Online Ad Operations AdMonsters is the only professional association exclusively dedicated to online advertising operations and technology. We are expanding our unique peer-to-peer…

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Leadership Forum US I

see also: sponsorship — agenda — Agency Day overview Leadership Forum US I was held , at the in We had representatives from five major agencies: AvenueA/Razorfish, Horizon, OMD, Organic, and Starcom at our first Agency Day, along with publisher representatives from AOL-TimeWarner, AtomShockwave, AutoTrader.com, CNET Networks, Cox Newspapers, Inc.,…

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Thoughts on Portland

Last week was the second US Publisher Forum of the year and this time the setting was Portland, Oregon. The event had a special vibe to it in part because of the setting (Portland prides itself on being different), the number of people (the event was sold out) and the…

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Solving the Remnant Inventory Problem

As an industry, it’s taken us more than 15 years to get a grip on dealing with remnant ad inventory, but I think there’s finally a light at the end of the tunnel. Over the past two or three years in particular, the R&D that’s gone toward solving this problem…

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Leading The Way on Mobile Advertising (Part I)

This June, a colleague and I were kindly invited to present at AdMonsters’ 12th European Publisher Forum in Prague. We jumped at the chance to speak, and felt we had some important issues to raise surrounding mobile advertising operations; an area so far sparsely covered by any of the major…

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Thoughts on the Publisher Forum in Prague

Last week was our 12th Publisher Forum in Europe and it was quite frankly a huge success. Prague provided a great location for the event and all of the sessions were quite interactive. I'll be working with the session leaders to see if I can get them to summarize their…

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What Traffickers Need to Succeed

This past Thursday AdMonsters had our 2nd Ad Ops 360 event in the US. Ad Ops 360 is a special event for us because it's an extension of our training programs and instead of a room full of senior Ad Operations leaders, we have junior and middle level ad ops…

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Stop Playing from Behind: Why an Ad Product Manager Makes Sense

Surprise! Your company just released a new ad-supported product without the knowledge of ad operations. Better hurry and get those ad tags deployed, so you can get rid of those blank ad spaces! To avoid this unwelcome turn of events, it is essential to take proactive management of the whole…

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What We’ll be Talking about in 2009

The coming of a new year brings out the prognosticators in full force and there are plenty of predictions for what's coming in 2009 out there. The difference this year versus prior years is the size and degree of the disclaimers that come with these predictions. Never have I seen…

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