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Leadership Forum US IX

This event is SOLD OUT. Thanks for your interest in AdMonsters! Please take a look at the OPS event coming up September 30, 2010 or check out our events listing for upcoming events in your area. The AdMonsters Leadership Forum series brings together 50 of the most senior members from across…

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Leadership Forum US II

see also: sponsorship — agenda — Agency Day overview Leadership Forum US II will be held 2006-09-27, at the in AdMonsters Agency Day: an Executive Summit for Online Ad Operations AdMonsters is the only professional association exclusively dedicated to online advertising operations and technology. We are expanding our unique peer-to-peer…

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Leadership Forum US I

see also: sponsorship — agenda — Agency Day overview Leadership Forum US I was held , at the in We had representatives from five major agencies: AvenueA/Razorfish, Horizon, OMD, Organic, and Starcom at our first Agency Day, along with publisher representatives from AOL-TimeWarner, AtomShockwave, AutoTrader.com, CNET Networks, Cox Newspapers, Inc.,…

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Leadership Forum EU V

AdMonsters Leadership Forum: A Summit for Digital Advertising Operations Leaders AdMonsters is the only professional association exclusively dedicated to online advertising operations and technology. AdMonsters Leadership Forum will bring together 35 of the most senior leaders in online ad operations in a unique peer to peer round table discussion format.…

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Leadership Forum EU IV

See also: Sponsorship — Agenda Leadership Forum EU IV will be held , at the in AdMonsters Leadership Forum: A Summit for Digital Advertising Operations Leaders AdMonsters is the only professional association exclusively dedicated to online advertising operations and technology. AdMonsters Leadership Forum will bring together 35 of the most…

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Leading The Way on Mobile Advertising (Part II)

The following is a continuation of a post written by Hugh Evans recapping a presentation at Publisher Forum EU 12 in June. The real nuts and bolts of what we wanted to cover in our presentation was still to come – the operational challenges that inevitably come along with a…

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Thoughts on the Publisher Forum in Prague

Last week was our 12th Publisher Forum in Europe and it was quite frankly a huge success. Prague provided a great location for the event and all of the sessions were quite interactive. I'll be working with the session leaders to see if I can get them to summarize their…

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Thinking about bringing your ad server platform in-house?

When selecting an ad platform, publishers must chose between selecting an ASP solution or hosting an in-house solution. For in-house solutions, publishers must also decide if they are going to build it or buy it. Here are some key considerations when entertaining an in-house ad serving platform. In-house solutions require…

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Taking on Targeting

All advertisers want to deliver the right message to the right audience.  Agencies are looking for new and better targeting options and publishers who are creative can win their business. At eHarmony, we can target online ads based on a combination of over 260 separate demographic, psychographic and interest-based data…

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Stop Playing from Behind: Why an Ad Product Manager Makes Sense

Surprise! Your company just released a new ad-supported product without the knowledge of ad operations. Better hurry and get those ad tags deployed, so you can get rid of those blank ad spaces! To avoid this unwelcome turn of events, it is essential to take proactive management of the whole…

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