According to Whistleblower Aid, representing Dr. Donovan, in 2021, the Chan Zuckerberg Initiative pledged $500 million over 15 years to found Kempner Institute for the Study of Natural and Artificial Intelligence at Harvard. It was the largest single contribution in the school's history. Both Chan and Zuckerberg attended Harvard.
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In 2023, publishers faced myriad challenges, and the path ahead to 2024 remains uncertain. Despite the difficulties publishers faced, Mike Caprio, Senior Vice President and GM, Americas, Connatix, envisions a redefined role for publishers in 2024, one teeming with promising opportunities. AdMonsters chatted with him to learn more.
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At PubForum New Orleans, we hosted a session, Digital Media Smackdown: Buy-Side V. Sell-Side Programmatic Data Gap and how sellers and buyers can improve their practices, how the ad tech industry will look with fewer intermediaries, and how to maneuver the complex programmatic supply chain.
Read MoreAdMonsters November 16, 2023 Industry Experts Weigh In On the MFA Scourge and Black Publishers' Concerns After we published our article about Black-owned publishers’ concerns about being designated MFA sites, we spoke to some industry experts to understand how they define them, how to distinguish a bad site from…
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After we published our article about Black-owned publishers’ concerns about being designated MFA sites, we spoke to some industry experts to understand how they define them, how to distinguish a bad site from a benign one, and to see if the industry’s standards label Black-owned publishers as MFA sites unfairly.
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A Q&A with Ravi Mittal, Founder and CEO of Vuukle, on how publishers can leverage quizzes to build audiences, collect first-party data, and drive engagement. The demise of the third-party cookie once sent waves of fear through the digital advertising ecosystem, but not anymore. That’s because, in the years that…
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Ever since the Edward Snowden leaks, American consumers assumed the government was spying on them. A Pew Research Center survey released last week found that most Americans are concerned about how their data is used and don’t have any meaningful way to secure it.
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The MFA site reformation in ad tech is well underway. Still, some Black-owned publishers are being labeled as MFA sites by the industry in their attempts to reach advertisers’ quotas and serve quality ads to consumers. Is a tiered approach the answer to this problem?
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Equitable media investment was a hot topic last year, but now it seems that was last season's news. Many brands made upfront commitments to invest in diverse media, and that money is slowly drying up. For example, Reach TV saw a 100% increase in commitments from advertisers last year. This…
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There are genuine MFA shoppers out there and that brands that advertise with MFAs may find enthusiastic audiences. However, there are limits to their enjoyment of ads. While some shoppers like advertising — and seek it out with online circulars and clicking on sites the industry calls MFAs — there’s…
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