When Amber Bracegirdle started her career, she had no idea she would end up as co-founder and Chief Brand Officer of Mediavine, a full-service ad management provider helping content creators build sustainable businesses.
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The federal privacy battle came to a standoff after President Biden's State of the Union address. Don't hold your breath if you're hoping the two sides are coming to common ground. President Biden reiterated his proposed restrictions for federal ad targeting regulations at the State of the Union. In response,…
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GoodRx, was fined $1.5 million for allegedly sharing users' health data for ad purposes. The FTC filed a complaint in U.S. District Court for the Northern District of California. It alleges that the drug company frequently violated consumers' privacy by sharing personal health information with advertisers or third parties.
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December 13, 2022 Massive Media Layoffs Signals Alarm FTC Closes Comments on Consumer Surveillance JCPA Is a Big Fat No Yahoo & Taboola Make a Pact UK Pubs Lawsuit Comes for Google Twitter's New Advertiser Incentive Takes an L Massive Media Layoffs Signals Alarm for Pubs There couldn't be a…
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November 01, 2022 Major Updates to Amazon's Ad Business Informing the Opt-out Consumer Privacy Compliance vs Revenue Growth Around the Water Cooler Amazon Boosts Its Ad Business Image sourced from Amazon Ads Unboxed 2022 It looks like Amazon is fed up with its number three spot in the ad tech…
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The FTC report, entitled “Bringing Dark Patterns to Light,” highlights how companies are using a deceptive design practice called dark patterns. The practice is becoming progressively sophisticated and it aims to trick consumers into buying products or unwillingly giving up their data.
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During Hispanic Heritage Month, we recognize those who inspire others to succeed. In advertising technology, very few Hispanic/Latinx people are running the show. Here at AdMonsters, we are fortunate enough to know a few who are striving in their professional roles daily and have been for years. Here are 10…
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September 12, 2022 Federal Privacy Bureau on the Way? Disney Prepares to Aquire Hulu From Comcast Roku Links First-party Data to SMBs Around the Water Cooler Bureau of Privacy Could Set New Precedent for Privacy Regulations Privacy regulations have been setting the law of the land in the ad tech…
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IAB Tech Lab believes there won't be a single "silver bullet" technology or approach that makes sense for everyone. Instead, advertisers and publishers will need to rally around a portfolio of approaches to addressability that individually meet different functional needs and business use cases.
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June 21, 2022 Apple ATT Is Anti Everything Else Google's in the Hot Seat... AGAIN IBM Launches New AI Toolkit in Cannes Limits Ad Bias Around the Water Cooler German Regulator Calls out Apple's ATT For Disrupting Competition Nowadays, it seems like every time you turn around there's another big…
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