Search results for apachesolr_search/artificial intelligence

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A Step Up From Verification: Q&A With Andrew Lerner, CEO, Trust Metrics

By Andrew Lerner December 20, 2011

/* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:Cambria; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} This year kicked off with a lot of noise regarding ranking quality of online content, as Google faced a barrage of media criticism over its search…

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Mobile Video Advertising: Today and Tomorrow

By James Gaffar October 01, 2011

Given the immense popularity of video streaming on mobile devices, mobile video ads will certainly play a large role in shaping the future mobile advertising landscape. In this AdMonsters OPS Mobile exclusive blog post, NBC Universal's James Gaffar discusses the current state of mobile video and the steps needed to…

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Q and A with Turn’s VP of Product and Marketing Philip Smolin

By July 05, 2011

At Internet Week in NY, Turn announced it's new data management platform (DMP), called the Turn Audience Platform. According to the press release, the platform, "integrates Fortune 500 brands and leading advertising agencies into the industry’s first open ecosystem for audience targeting, enabling them to discover and connect with the…

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Iggy Fanlo of adBrite Discusses Online Video Advertising

By Brian LaRue June 30, 2011

Last week, adBrite, an independent ad exchange, won a Stevie Award for the Most Innovative Company of the Year based on its 2010 launch of video pre-roll ad units. AdMonsters asked adBrite's CEO, Iggy Fanlo, a few questions about online video advertising, video standards like VAST and VPAID, video ad…

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Component Level Real-User Monitoring

By WillAlexander May 13, 2011

GhostWriter lets you prioritize when and how you load third-party content, like ads. Your users see what they’re looking for sooner which increases engagement and improves your search engine rankings.One of the ways it does this is by introducing a smarter replacement for the standard document.write method. Couple this intelligent…

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New Ad Inventory Transparency Tools Help Digital Publishers Stop Leaving Dollars on the Table

By March 22, 2011

(But using them is still an art.)By Thomas Siegman, VP Client Services, RSG Media & Mayank Agarwal, Product Manager, Zoox AnalyticsA spate of new tools is letting publishers take back their place at the table, giving them critical insights into inventory management, pricing, and products—a position that they were in…

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Q and A with Mike Leo, CEO of Operative

By sgomez November 03, 2010

Yesterday at the IAB Ad Ops Summit I had a chance to speak with Mike Leo, CEO and President of Operative. Operative was the principle sponsor of the event and Mike had just given a presentation about how innovations create operational pain. In his talk he stated that it is…

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