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September 8, 2014 mobile Gavin Dunaway
Last week in an interview with JUICE Mobile CEO Neil Sweeney, I suggested publishers view mobile as a quickly spreading itch that scratching won’t relieve. Do marketers feel similarly about the...
The chief finding from a Winterberry Group/IAB report on programmatic has been the subject of many conversations at AdMonsters lately: 99% of global publishers have some kind of programmatic offering...
September 3, 2014 Michael A Price
Hi Monsters, We recently migrated onto GPT tags from legacy and have implemented the asynchronous fetch, but are seeing slower ad load times. Google recommends tagging asynchronously but was...
For publishers, mobile is an itch spreading over greater sections of skin, tingling more ferociously every second. Scratching doesn’t make it worse, but certainly fails to relieve the symptoms. ...
Happy Friday everyone, Basic question here for which I hope there's a simple answer. I recently experienced where a network I use sent us a new campaign. After a day of running, I was notified by...
August 22, 2014 ad operations training
We are looking for training providers who can train a group of 20-30 people in Ad Ops. right from basic to a 2-3 levels deep. Can someone help with guiding me to names of good institutes or trainings...
August 21, 2014 Katie Knochel
We are currently reviewing new Order Management Systems. I am looking for feedback on Operative, FatTail and the new DSM. Thanks!
August 21, 2014 Daniel Schram
We (McClatchy) are starting to move our sites to responsive and are beginning to have issues with Wallpaper ads being cut off based on users with lower resolution and browser size capabilities. Is...
Hey folks, Sorry if this went twice. User error if so. We are contemplating moving our website to https. We confirmed with our adserver that we should be able to accomplish this on their end. But...
August 20, 2014 RTBSSP Katie Knochel
Hi publishers, I'm curious to know what made you choose one SSP over another? What was the key differentiator? Thanks, Katie
Hey folks, We are contemplating moving our website to https. We confirmed with our adserver that we should be able to accomplish this on their end. But does anyone have any insight to which ad...
August 18, 2014 Joshua R. Weaver
Today marks the hottest day of the year here outside of Portland at the Columbia Gorge. Today also marks our first day of sessions at Publisher Forum. Coincidence? Maybe. But, we like to think the...
Hey guys. Quick question out of interest. What's your most time consuming and painful task in daily ad ops in your experience? Any in particular you wish could be automated or streamlined? Thanks...
I'm in the process of upgrading our sites to Universal Analytics using GTM. During this process, I need to create 8-10 custom dimensions and also leverage content groups. Does anyone have examples...
August 13, 2014
Hello all, Long time listener, first time poster!  I have a tagging issue which I was wondering if the AdOps community can help me out with. I have a system which will only allow one form of...
Who are you using for a video player/video vendor? We're looking for a vendor who can integrate with DFP and serve pre-roll to any platform? Thanks.
August 8, 2014 Christopher Norman
Just curious whether anyone has gone down the path of ComScore vCE Mobile certification? Any downsides? How much effort did it take? Thanks
As we gear up for Publisher Forum Columbia Gorge, we shine the spotlight on a few seasoned PubForum regulars to get their takes on the changing dynamics of the industry. You can join the conversation...
August 4, 2014 native Gavin Dunaway
Several years ago – long before the native revolution – when I was the staff writer for trade publication called Mobility that reported on corporate relocation issues, the editorial staff was faced...
“We assert that a common interoperable technical approach to measurement is preferable to multiple, incompatible and non-standard technologies.”Thus reads the charter of the Open Video Viewability (...
Hi all - We are utilizing the 'load more' functionality to load more article content to the page, when a user clicks the button. We want to better monitize those ad impressions that are served with...
July 30, 2014 Dee
Hello, Has anyone worked with any companies that will monetize your emails? We do a lot of direct sold campaigns but need something to fill the gaps when one is not sold. Thanks, Dee
Bring your questions as Gavin discusses his new feature story on video viewability – and some of the follow-up pieces in the works – on Monster Radio this Friday at 3 pm. RSVP here. Fifty...
I’ve been called a baby in the digital media space, but at the ripe old age of 33, I remember not only life without the Internet, but also those dark days in the pre-cable era. In 1990, my father...
HI Monsters, I'm researching companies that offer a platform that allows for self-service component for advertisers to implement direct campaigns. Any recommendations? Thanks
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