The news business is on the ropes in general, but what’s been happening lately at The Los Angeles Times is particularly grim. How are publishers responding to all of this instability and disruption?
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The collaboration with Revry allows marketers to reach REVOLT’s audiences by tapping into the publisher’s first-party data, while ensuring that data ownership and consumer trust remain central.
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From automating workflows to revolutionizing creative processes, AI is setting new standards across sectors. Identity and addressability is the newest frontier.
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Jasper Liu landed an entry-level analyst position at the Daily Mail in 2022 and he’s leveled up to a senior analyst role shaping the publisher’s programmatic strategy.
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For our first publisher spotlight, we spoke with Bobby Noble, VP of Ad Operations at Disney about building the modern ad ops team.
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The European Commission is set to issue fines against Apple and Meta for violating the DMA—its first levies under the law.
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Traditional data is backward-looking, analyzing content performance only after it has been tested against an algorithm, making it an inadequate tool for anticipating trends. Quantitative data highlights past behaviors, while qualitative insights help marketers understand the motivations behind them.
Read MoreAdMonsters March 13, 2025 Can Media Buyers and Sellers Finally Align—Or Are Publishers Still Playing Defense? AdMonsters’ Sell Side Summit laid bare the tensions—and opportunities—that will define 2025. Can buyers and sellers find common ground, or is this industry stuck in a perpetual playoff series? Read more. Publishers Are…
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HUMAN’s Satori Threat Intelligence Team uncovered BADBOX 2.0, a massive escalation in cyber fraud infecting over a million devices worldwide—targeting everything from off-brand smart TVs to Android tablets. In this Q&A, HUMAN’s CISO, Gavin Reid, discusses how cybercriminals have leveled up their tactics, why advertisers should be concerned, and what…
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Google Ad Manager crashed last Saturday when most ad ops team members were enjoying the weekend. For two full days, campaigns simply stopped in their tracks, resulting in zero clicks or conversions but plenty of lost revenue for publishers.
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