February 27, 2020
 
PubForum Keynote Jamie Gutfreund Connects the Dots Between Data and Marketing in a Privacy-centric Era
During her Publisher Forum Santa Monica keynote address, “Show Me, Don’t Tell Me: How Publishers Become Advertisers' Guides in a Turbulent Digital Ad Landscape,” on Monday, March 9, Jamie Gutfreund, Strategic Advisor, SuperAwesome, will discuss how stricter privacy laws, improving technology and shifting perceptions offer advertisers and marketers an opportunity to come together to put consumers first. Read more.
PubForum Keynote Altice COO Eric Harris On Building Dream Teams
During his Publisher Forum Santa Monica keynote address, “From Ad Ops to General Management—The Power of Assembling Dream Teams to Tackle New Frontiers,” on Tuesday, March 10, Eric Harris, COO, Altice USA News and Advertising, will discuss how his early involvement with AdMonsters set him on his ad ops path and how he’s been building high-performing teams at top-name, innovative organizations ever since. Read more.
PubForum Keynote Jessica B. Lee Bridges the Legal Gap Between Media, Privacy and Community
During her Publisher Forum Santa Monica keynote address, “Escaping CCPA Limbo,” on Monday, March 9, Jessica B. Lee, Partner, Co-Chair, Privacy, Security & Data Innovations, Loeb & Loeb LLP, will discuss the newly implemented (and still fluid) California Consumer Privacy Act (CCPA) and how publishers and ad tech professionals can use the narrative of the new privacy law to build new bridges to customers. Read more.
Top Stories
AdMonsters has been talking so much about how hot newsletters are that we just had to jump on the trend! We follow a lot of ad-tech industry and adjacent news, and not every happening makes it on AdMonsters.com or to our events. So we launched a weekly newsletter—The Wrapper—featuring a curated selection of ad tech news and analysis. Read more.
This episode of Minority Report Podcast features three fathers of girls—Dennis Colon, SVP Ad Ops & Strategy at CBSi, speaking with hosts Erik Requidan, Founder & CEO Tradecraft Advisory and  Kerel Cooper, SVP Global Marketing, LiveIntent—speaking about what it means to be a #GirlDad in honor of basketball legend Kobe Bryant. Read more.
We spoke with Michael Zacharski, CEO Engine Technology & EMX Digital, to gain some insight into what a cookieless world might look like and how Google's Privacy Sandbox fits into the future advertising tracking and measurement.  Read more.
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