Agenda

You can attend our Monday + Tuesday (All Access Program) or just Tuesday Only. 
All Access attendees choose from two discrete Monday programs: Leadership Forum or Programmania. Tuesday’s program spans 6 tracks and is mix n’ match.

Tuesday, June 4

Tracks

Clear filters
9:00 am-9:10 am

Welcome to Ops

Main Room (Ops Central)
9:50 am-10:10 am

Fireside Chat With Google's Jason Bigler

Main Room (Ops Central)
11:00 am-11:30 am

Morning Networking Break

1:00 pm-2:00 pm

Lunch

3:30 pm-4:00 pm

Afternoon Networking Break

4:50 pm-5:00 pm

The Power of Engagement

Main Room (Ops Central)
5:30 pm-7:00 pm

Ops Wrap Party

Tuesday, June 04

Beyond PMPs in OTT

4:00 pm-4:40 pm TV and Video

Beyond PMPs in OTT

Programmers and distributors have been slowly moving towards programmatic, using mostly private marketplaces and carefully curated deals to ensure that they have full control and a safe setup. Most still do not embrace alternative monetization channels or a unified demand approach. Learn how some programmers and distributors are looking to open the door to more options, while ensuring contractual commitments around competitive separation, increasing their bottom line, and improving user experience. We’ll discuss what is possible today and where we need to go to truly maximize the potential of programmatic for the OTT space.

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