February 8, 2024
 
Black History Month Spotlight: 8 Industry Shapers in Ad Tech & Digital Media
In honor of Black History Month, we spoke with eight Black digital media and advertising professionals to learn from their accomplishments, get a deeper look into the Black experience in the industry, and what advice they would give themselves in retrospect of their impressive careers. Read more.
IAB Introduces a Diligence Platform To Help Modernize Privacy Compliance
The IAB launched a Diligence Platform last week at its Annual Leadership Meeting. To learn more about how the IAB Diligence Platform can benefit AdOps teams and the industry, we sat down with Michael Hahn, EVP and General Counsel, IAB, and Richy Glassberg, co-founder and CEO of SafeGuard Privacy. Read more.
PubForum Austin Early Bird Deadline Extended to Monday, 2/12.
Register by Monday, February 12 to get the best rate for AdMonsters Publisher Forum, the conference that will impact your career and job performance in a big way, March 3-5. Save $200 on your ticket and get the super discounted hotel rate! The agenda is an ad tech panorama for publishers, with speakers that are real-world ad industry practitioners who talk the talk and walk the walk. Register now! 
Top Stories
At the Senate Judiciary Committee's most recent child safety hearing, lawmakers assert that social media companies are inadequately protecting young people from sexual predators, addictive features, suicide and eating disorders, unrealistic beauty standards, and bullying.  Read more.
AdMonsters was in the room at the IAB's Annual Leadership Meeting 2024, soaking up every last nugget of wisdom. The importance of collaboration, unity, and direct engagement in creating standards was highlighted as the path to success, shaping the future of the digital economy. Brick by brick, together, we are finding solutions to some of the industry's most pressing challenges. Following are six things we saw, heard and digested at IAB ALM 2024.  Read more.
The IAB Tech Lab’s Privacy Sandbox Demo Tool, donated by Index Exchange, was developed to showcase Protected Audience API (PAAPI), a component of Google’s Privacy Sandbox. Using the tool, any ad tech professional can run through a demonstration of PAAPI to see how user interest groups are created and how relevant ads can reach consumers without cookies. Read more.
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