Touch That Dial: Grasping Cross-Platform Video

February 29, 2016—7:10 pm

So many platforms, so little time – except fragmentation shouldn’t be seen as a burden in digital video, but an opportunity. CBSi’s Jarred Wilichinsky will dive into the many factors at play in cross-platform video strategy, including the latest on VAST 4.0; video-on-demand and OTT plays; understanding audience behavior and targeting users across platforms; and much more.