Member Breakout Session: Tracking/Conversion

November 14, 2012—6:30 pm

Navigating Political Ads for the 2024 Season

November 22, 2023

A staggering $10 billion will pour into the political advertising arena with the goal of swaying American voters during the 2024 Election cycle. While $10 billion is a boon for digital media stakeholders, that money comes with severe risks. Navigating misinformation and disinformation will be a key challenge this election…

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